About The Position

Join SignalFire’s Talent Network for Product Marketing Leaders at VC-Backed Startups. This is not an application for a specific job, but a way to get on the radar of VC-backed startups that are actively hiring Product Marketing talent. SignalFire partners with top early-stage startups across AI, cybersecurity, healthtech, fintech, developer tools, and enterprise SaaS. We are looking to connect with exceptional Product Marketing Managers (PMMs) and Leaders who are passionate about crafting compelling messaging, driving go-to-market strategies, and enabling sales teams at high-growth startups. By joining SignalFire’s Talent Network, your profile will be shared with our portfolio companies, giving you visibility into exclusive early-stage opportunities that may not be publicly listed.

Requirements

  • 3+ years of experience in product marketing, preferably at a B2B SaaS company
  • Experience leading go-to-market strategies and product launches
  • Strong ability to craft compelling messaging and positioning
  • Experience working with sales teams to develop enablement materials
  • Familiarity with market research, competitive analysis, and voice of the customer (VoC) programs
  • Data-driven mindset with experience tracking adoption, churn, and campaign performance

Nice To Haves

  • Experience with SaaS, AI, fintech, cybersecurity, or developer tools is a plus

Responsibilities

  • Define product positioning, messaging, and competitive differentiation
  • Develop and execute go-to-market (GTM) strategies for product launches
  • Partner with sales to create enablement materials, playbooks, and competitive battlecards
  • Conduct market research, customer insights, and competitive analysis
  • Drive content strategy, including case studies, whitepapers, and thought leadership
  • Own pricing, packaging, and value proposition development
  • Collaborate cross-functionally with product, sales, demand generation, and growth marketing teams
  • Track and measure product adoption, pipeline impact, and customer engagement metrics
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