Product Marketing Manager

AWC Indeed • Houston, TX

2d • Onsite

About The Position

The Product Marketing Manager is responsible for product planning, delivery, and marketing throughout the product lifecycle. This role develops a product vision and roadmap based on input from internal stakeholders, customers, market research, and industry analysis. The Product Marketing Manager works closely with Development, Engineering, and other cross functional teams to deliver products that align with the defined vision, meet market needs, and are delivered to a consistently high quality standard.
The position develops product forecasts based on input from marketing, sales, and market analysts and manages delivery against those forecasts. The role also identifies key product benefits and value propositions, which are used to create and maintain marketing plans and product collateral, including website content, product training materials, and sales training materials.

Requirements

• Master’s degree in Marketing Management or foreign equivalent

Responsibilities

• Product planning, delivery, and marketing throughout the product lifecycle.
• Develop a product vision and roadmap based on input from internal stakeholders, customers, market research, and industry analysis.
• Work closely with Development, Engineering, and other cross functional teams to deliver products that align with the defined vision, meet market needs, and are delivered to a consistently high quality standard.
• Develop product forecasts based on input from marketing, sales, and market analysts and manage delivery against those forecasts.
• Identify key product benefits and value propositions.
• Create and maintain marketing plans and product collateral, including website content, product training materials, and sales training materials.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level