Product Marketing Manager

Filevine
•Hybrid

About The Position

As a Product Marketing Manager, you will be a key part of the execution engine behind Filevine's go-to-market motions. You will take our sophisticated Legal Operating Intelligence System capabilities and turn them into highly effective customer-facing assets, product content, and targeted tier-1 through 3 launches. Working directly at the intersection of Product Management, Sales, and Marketing, you are responsible for keeping pace with an AI-forward environment where speed wins. This role requires a highly technical, execution-oriented marketer who thrives under tight timelines and loves getting their hands dirty building collateral, analyzing competitors, and helping cross-functional teams move forward together.

Requirements

  • 3–5 years of dedicated product marketing experience within a B2B SaaS environment, ideally experiencing the high-growth transition from Series C to IPO.
  • Proven experience working in a fast-paced technology or AI environment.
  • Stellar portfolio demonstrating your ability to write clear, compelling product content and high-stakes customer-facing presentations.
  • Strong interpersonal skills with demonstrated success partnering across product, sales, and marketing teams to execute unified strategies.
  • Comfort with technical concepts, APIs, and modern software architectures.
  • Bachelor’s degree in Marketing, Business, Technical Writing, or a related field.

Nice To Haves

  • Previous experience as a legal professional is a strong plus.
  • Direct legal industry experience is a strong plus!
  • Specific familiarity with Generative AI, LLMs, or legal workflows is highly advantageous.
  • A JD is also accepted and encouraged.

Responsibilities

  • Own messaging and positioning of the individual products within the portfolio for business partners and stakeholders.
  • Author high-impact, foundational product content, customer presentations, pitch decks, feature blogs, and clear value-proposition briefs.
  • Translate complex, technical AI architectures and LLM capabilities into intuitive, emotionally resonant customer facing collateral.
  • Maintain high-quality craftsmanship while building assets rapidly to match the velocity of our product engineering cycle.
  • Partner closely with Product Management, Sales, and Marketing teams to ensure everyone contributes effectively to GTM strategies and hits their respective milestones.
  • Deeply understand buyer behaviors to develop and activate Filevine’s core use-case messaging, ensuring our positioning resonates from solo practitioners to enterprise legal teams. Understanding various types of legal practices is a must, direct legal industry experience is a strong plus!
  • Conduct ongoing competitive research to build, update, and deploy actionable battlecards and win/loss insights to keep Sales ahead of legacy tech and AI point solutions.
  • Support the implementation of comprehensive training programs to ensure Sales, Product Management, and Partner teams can effectively position Filevine’s unique advantages.
  • Track competitive and analyst environment to support briefings and reports that help to shape how Filevine is seen/understood by the market.
  • Own a consistent win/loss practice and turn the findings into positioning changes.
  • Collaborate effectively with Product Management and Engineering teams to translate product roadmaps into GTM strategies.

Benefits

  • Medical, Dental, & Vision Insurance (for full-time employees)
  • Competitive & Fair Pay
  • Maternity & paternity leave (for full-time employees)
  • Short & long-term disability
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