Product Marketing Manager — Futures & Options

tastylive•Chicago, IL
•$100,000 - $140,000•Hybrid

About The Position

Owns product marketing for tastytrade's core, established trading lines for futures and options. Paired one-to-one with the Product Manager (PM) for each trading instrument as the single point of contact for go-to-market and comms on these lines. Focus is always-on adoption of the existing base plus go-to-market for ongoing feature releases that move the needle on usage.

Requirements

  • 4+ years in product marketing (fintech/trading preferred)
  • Proven record moving adoption/attach-rate metrics
  • Strong cross-functional partnership with Product
  • Data-fluent; excellent written communication
  • Deep familiarity with derivatives (options/futures) trading behavior strongly preferred

Responsibilities

  • Run continuous, always-on adoption campaigns for futures and options — not one-time pushes
  • Partner with your tagged PM on a rolling feature-release calendar and go-to-market plan for each (in-app, email/push, help content)
  • Target underused, high-value features to move attach rate and adoption metrics
  • Segment the active base to prioritize campaigns with the highest impact
  • Report adoption KPIs regularly; use data to prioritize the next push
  • Own messaging/positioning for futures and options as a single source of truth for Sales, Support, and Content

Benefits

  • Performance Bonuses
  • Stock Purchase Options
  • Medical/Vision/Dental Benefits
  • 401k Plan
  • 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!)
  • 10 Paid Sick Days
  • Gym Membership Reimbursement
  • Commuter Benefits
  • Pet Insurance
  • Wellness & Mental Health Programs
  • Charitable Donation Matching
  • Two Paid Volunteer Days Off
  • Daily catered lunch when in the office
  • Full kitchen with snacks and beverages
  • In-building gym
  • Shuttle to/from Metra
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