Product Marketing Manager, Data Center

Micron • San Jose, CA

6d • Hybrid

About The Position

Micron Technology is seeking a Product Marketing Manager focused on the Data Center segment and enterprise marketing. The role involves working closely with cross-functional teams, including engineering, product management, sales, and corporate marketing, to develop and execute marketing strategies that drive product adoption and customer engagement. The goal is to create customer affinity for Micron products. This position will support go-to-market strategies for new product launches, develop clear and compelling product messaging for a global market, and create engaging marketing assets. The role requires independent determination and implementation of best practices for delivering marketing objectives within the Data Center segment, collaboration with the sales team on enablement tools and training, and conducting market research to identify customer needs, pain points, and market trends. Additionally, the role involves monitoring and analyzing product performance and customer feedback, collaborating with engineering teams to ensure product features align with market needs, and supporting integrated marketing campaigns. A key aspect is monitoring and analyzing the competitive landscape to inform product positioning and marketing strategies, applying product marketing knowledge to evaluate issues and define solutions, and collaborating across functions and geographies to ensure alignment and timely completion of marketing deliverables. Developing and maintaining relationships with key industry partners and stakeholders, and collaborating with product management teams to ensure product features align with customer needs, market trends, and product marketing value propositions are also essential. The role requires communicating complex product and market insights to influence internal and external stakeholders.

Requirements

• Utilizing project/task tracking tools, including Jira and Excel-based trackers
• Developing product messaging for global market reach, including value propositions and feature–benefit matrices for SSD, NAND, NVMe, DRAM, and PCIe technologies
• Conducting market research utilizing Microsoft Excel, pivot tables, lookups, charts
• Monitoring and analyzing product performance and customer feedback to inform future marketing strategies, leveraging web analytics tools, including Google Analytics, Adobe Analytics to interpret traffic, conversion, and content performance
• IoT and semiconductor process technology

Responsibilities

• Develop and execute marketing strategies that drive product adoption and customer engagement.
• Support go-to-market strategies for new product launches.
• Develop clear, compelling and differentiated product messaging for global market reach.
• Create engaging marketing assets, including web pages, whitepapers, case studies, video scripts, product brochures, presentations, media presentations and case studies.
• Independently determine and implement best practices for delivering marketing objectives within the Data Center segment.
• Collaborate with the sales team to develop sales enablement tools and training programs.
• Conduct market research to identify customer needs, pain points, and market trends.
• Monitor and analyze product performance and customer feedback to inform future marketing strategies.
• Collaborate with engineering teams to ensure product features align with customer needs and market trends.
• Support cross-functional teams in planning and executing integrated marketing campaigns.
• Monitor and analyze competitive landscape to inform product positioning and marketing strategies.
• Apply product marketing knowledge to evaluate issues and define effective solutions.
• Collaborate across functions and geographies to ensure alignment and timely completion of marketing deliverables.
• Develop and maintain relationships with key industry partners and stakeholders.
• Collaborate with product management teams to ensure product features align with customer needs, market trends and product marketing value propositions.
• Communicate complex product and market insights to influence both internal and external stakeholders.

Benefits

• Choice of medical, dental and vision plans
• Benefit programs that help protect your income if you are unable to work due to illness or injury
• Paid family leave
• Robust paid time-off program
• Paid holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level