Product Marketing Launch Manager - Commercial Laundry
Whirlpool•Benton Harbor, MI
•Onsite
About The Position
The Product Marketing Launch Manager translates winning product definitions into compelling stories and go-to-market plans for our portfolio of brands (Maytag Commercial, Whirlpool Commercial, and ADC). This person will work closely with brand marketing, sales, engineering, sales training, consumer insights, manufacturing, and external stakeholders to define & deliver a winning position for the Commercial Laundry business.
Requirements
- Bachelor’s Degree in Business, Engineering, Marketing or other relevant field
- Five years of relevant experience
Nice To Haves
- MBA
- Proficient with Google Productivity Suite - especially Sheets & Slides
- Strong written and verbal communication
- Demonstrated ability to influence and drive results within a matrixed organization
- Resourcefulness and willingness to learn
Responsibilities
- Lead Commercial Laundry WPD projects post the G1 gate and develop / present MLRs 2-5
- Lead project Launch Business Teams (LBT) and manage product release process; validate product design, quality, and documentation to ensure launch readiness
- Facilitate customer product demonstrations and plan / coordinate internal and external field tests
- Gather & maintain customer product feedback by platform; work with product marketing strategy lead & engineering team to translate feedback into product improvement (cost / quality, ADP, PDP) projects
- Coordinate with Service to track & prioritize known field issues and support resolution
- Coordinate with Sales to furnish product information & support customer inquiries
- Lead continuous improvement initiatives to drive productivity & efficacy within the team
Benefits
- Generous benefits package
- Whirlpool employee discount
- Fitness reimbursement programs
- Educational reimbursement programs
- Kitchenettes
- Free coffee
- Biking/walking trails
- Access to The Eddy - Early Childhood Center (depending upon availability - additional costs required)
- Always On Flexibility
- Two-Week Work from Anywhere
- Sabbatical - Four weeks paid leave after every five years of service
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
