Product Marketing Assistant

Alphabe Insight Inc•Oklahoma City, OK

8h•$18 - $27

About The Position

We are seeking a highly motivated and detail-oriented Product Marketing Assistant to join our dynamic marketing team. In this role, you will support the development and execution of product marketing strategies that drive brand awareness, customer engagement, and revenue growth. You will collaborate closely with cross-functional teams including product management, sales, and creative to deliver compelling marketing campaigns and materials that resonate with our target audiences.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field.
Excellent written and verbal communication skills.
Strong organizational skills with the ability to manage multiple projects simultaneously.
Proficiency in Microsoft Office Suite and familiarity with marketing tools such as CRM and email marketing platforms.
Basic understanding of marketing principles and product positioning.
Ability to analyze data and market trends to inform marketing strategies.

Responsibilities

Assist in the development and implementation of product marketing plans and campaigns.
Conduct market research and analyze competitive products to identify opportunities and threats.
Create engaging marketing materials such as product brochures, presentations, and digital content.
Coordinate with product management and sales teams to ensure alignment on product messaging and positioning.
Monitor and report on campaign performance metrics to optimize marketing efforts.
Support the organization and execution of product launches, events, and promotional activities.