Product Manager Vajrayana Online

Tergar International•Minneapolis, MN

9d•$45 - $50•Remote

About The Position

We're seeking an experienced Product Manager to lead Vajrayana Online (VOL), our Buddhist online subscription program. VOL serves practitioners who are deepening their engagement with the Path of Liberation and exploring traditional Buddhist teachings through courses, live events, and a vibrant learning community. As Product Manager for VOL, you'll be responsible for driving the product vision, strategy, and execution for a subscription offering that serves students across the entire journey from those exploring Buddhism for the first time to advanced practitioners completing the five levels of the Path of Liberation and beyond. You'll work within a cross-functional team and report directly to the Chief Product Officer. This role requires balancing mission impact with financial sustainability, making data-informed decisions while honoring the spiritual nature of the teachings, and navigating the unique tensions of offering paid dharma education in the modern world.

Requirements

3+ years of product management experience with demonstrated ability to own and drive product strategy, roadmap, and execution
Proven track record of using data and user research to inform product decisions and measure impact
Strong cross-functional leadership skills with experience building alignment across diverse teams and stakeholders
Excellent communication abilities: You can translate complex concepts for different audiences (technical teams, leadership, external partners) and tailor your approach based on who you're presenting to
Self-sufficient in remote work environments: You thrive with autonomy, manage your time effectively, and proactively communicate progress and blockers
Systems thinking: You understand how individual features and initiatives fit into larger user journeys and organizational goals
Reliable internet access and dedicated workspace
Must work in US-based CT or EST business hours for team coordination

Nice To Haves

Experience with online learning platforms, subscription products, or membership communities
Background in nonprofit organizations and understanding of the unique constraints and values of mission-driven work
Familiarity with product analytics tools (PostHog, Mixpanel, Amplitude) and marketing platforms (HubSpot)
Experience working in resource-constrained environments where prioritization and ruthless focus are essential
Personal connection to Tergar: Familiarity with the teachings of Mingyur Rinpoche or experience as a student in Tergar programs
Buddhist background: Working knowledge of Buddhist philosophy, practices, or traditions (any lineage)
Knowledge of meditation instruction, contemplative education, or spiritual development programs
Experience with Learnworlds, ChargeBee, or similar learning/subscription platforms

Responsibilities

Own the VOL OKRs, product roadmap, and backlog, ensuring alignment with Tergar's 2026-2029 strategic priorities and the broader Tergar Flywheel
Define and track north star metrics and KPIs across the full user lifecycle: acquisition, activation, retention, referral, and revenue
Translate organizational objectives and student needs into prioritized product initiatives with clear success criteria
Balance competing priorities: dharma purity vs. commercial sustainability, growth vs. deepening engagement, innovation vs. operational stability
Support leadership in creating and managing the budget
Lead the VOL product team in a collaborative, product-led culture, working closely with Marketing, Design, Engineering, Program Development, Student Outreach & Support, Translation, and Events
Facilitate prioritization discussions and build consensus across stakeholders with diverse perspectives and constraints
Champion user-centered thinking and data-informed decision-making throughout the organization
Communicate product strategy, progress, and impact to the leadership team (Executive Director, COO, CTO, CPO)
Work with the project manager to manage and prioritize the product backlog using established frameworks and tools (Asana, PostHog, HubSpot, Learnworlds)
Work with the product team to scope, specify, and ship high-quality features and improvements
Conduct user research, interviews, and feedback analysis to understand student pain points and opportunities
Run experiments and A/B tests to validate hypotheses and optimize key conversion points
Monitor product health through analytics dashboards and user feedback channels
Assess and approve expenses and own team budget-related decisions
Keep the team informed and in sync with organizational direction and changes
Optimize onboarding flows, pricing strategies, and content discovery to reduce friction and increase engagement
Support the 2026 strategic focus on strengthening pricing and revenue stability while maintaining accessibility
Collaborate with Marketing on acquisition campaigns, partnerships, and positioning strategies
Ensure VOL serves as a coherent offering within the complete Tergar student journey
Design experiences that honor where students are coming from (JOL graduates, practitioners from other sanghas, spiritual seekers) and where they're heading
Work with Events and Community teams to create seamless transitions between digital courses, live retreats, and in-person gatherings
Support pathways for long-term engagement, including transmission teachings and opportunities for service (teaching, volunteering, donating)