Sr. Product Manager - Growth Programs
About The Position
Patterson is a company that values its employees and fosters a people-first, always advancing, and results-driven culture. Professional growth is encouraged in this motivating environment, and the company believes that diverse talents and experiences build a stronger organization. The Product Manager is responsible for managing the full product lifecycle for assigned products and programs. This includes market assessment, product planning, launch, enhancement, and ongoing performance optimization, ensuring alignment with organizational objectives. The role involves developing product and marketing strategies, translating market and customer insights into product requirements, and leading cross-functional initiatives to drive product performance, customer value, and business results. This position independently leads complex product initiatives, influences cross-functional decision-making, and recommends improvements to enhance product competitiveness and lifecycle outcomes.
Requirements
- Bachelor’s degree in Business, Marketing, Engineering, or a related field; or equivalent combination of education and experience.
- 5 years of experience in product management, product development, marketing, or related field.
- Deep knowledge of product management principles, practices, and product life cycle methodologies.
- Expertise in market research, customer analysis, and competitive assessment techniques.
- Ability to analyze data, trends, and customer feedback to identify opportunities and support product decisions.
- Strong project management skills with the ability to coordinate multiple initiatives and priorities.
- Ability to translate market and customer requirements into actionable product strategies and specifications.
Responsibilities
- Develop and manage marketing programs for assigned products and product categories throughout the product life cycle to strengthen market positioning, customer engagement, and business performance.
- Conduct market, customer, and competitive research to identify product or program requirements, emerging trends, enhancement opportunities, and emerging trends that inform product strategy.
- Develop and execute product lifecycle strategies, including product direction, pricing, packaging, promotional initiatives, budget planning, and future product development plans.
- Manage portfolios throughout the lifecycle, from planning and development through launch, enhancement, and ongoing performance evaluation in support of organizational objectives.
- Track program performance and engagement metrics, identify risks and opportunities, and recommend actions that maximize utilization, profitability and success.
- Analyze market conditions, customer needs, and competitive offerings to identify opportunities for product innovation, differentiation, and competitive positioning.
- Develop product documentation and provide product expertise, technical knowledge, status updates, and lifecycle insights.
- Prepare, coordinate, and lead program introductions, launches, updates, and related activities to ensure successful implementation, market readiness, and adoption.
- Serve as a liaison among cross-functional teams to gather customer insights, share portfolio information, and facilitate effective collaboration throughout the product development process.
- Comply with Company and department policies and standards; performs other duties as assigned.
Benefits
- Full Medical, Dental, and Vision benefits and an integrated Wellness Program
- 401(k) Match Retirement Savings Plan
- Paid Time Off (PTO)
- Holiday Pay & Floating Holidays
- Volunteer Time Off (VTO)
- Educational Assistance Program
- Full Paid Parental and Adoption Leave
- LifeWorks (Employee Assistance Program)
- Patterson Perks Program
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What This Job Offers
Job Type
Full-time
Career Level
Senior
