About The Position

At Apple, great ideas become extraordinary products - and the people behind them make all the difference. We believe that if you bring passion and dedication to your job, there's no telling what you could accomplish! As a member of our Worldwide Product Marketing group, you’ll represent customers throughout a product line’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world. We're hiring a Product Manager for to help define the future of Apple's creativity and productivity apps. In this role, you will be the voice of the customer from first concept to global launch. You'll shape product direction, surface new opportunities, and help bring features to life that millions of people use every day. You’ll develop and apply insights to help infuse innovative features into our product-development process. At Apple, we combine product management and product marketing responsibilities into a single, cross-functional Product Management role. You will own strategy, development, and marketing in one role, and collaborate with design, engineering, finance, legal, marketing communications, PR, market research, sales, and support. This breadth gives you real influence at every stage.

Requirements

  • 4+ years in Product Management, including at least one full product development cycle from concept to launch
  • Hands-on experience formulating product messaging and creating outbound marketing for both technical and consumer audiences, and partnering with engineering during early research and development to define product strategy and roadmap, and with marketing and public relations to craft positioning, and define marketing activities
  • Recent experience within the last 3 years in consumer productivity and/or creative software products and technologies, or adjacent
  • Ability to drive communication with key stakeholders, the media, and public, as demonstrated by exceptional presentation skills: developing keynote addresses in an area of deep subject matter expertise, synthesizing information, applying critical thinking and maintaining composure under pressure
  • BS/BA in marketing, business, or engineering — or equivalent experience
  • Proven ability to lead product cycles and collaborate deeply with engineering teams
  • Experience shipping AI-powered features that meaningfully improve what users can do
  • Experience presenting or speaking on a national or global stage
  • Ability to lead through influence, storytelling, and healthy debate
  • Deep understanding of productivity and design apps, and the people who use them
  • Sharp industry awareness of where productivity tools are heading, for both individuals and teams

Nice To Haves

  • MS/MA/MBA preferred

Responsibilities

  • Identify opportunities by studying competitors, market trends, and real user needs
  • Partner with engineering and design as a product champion — providing direction on planning and future features
  • Navigate trade-offs between scope, schedule, and quality to ship products users love
  • Define clear, compelling positioning that sets Apple's apps apart
  • Partner with marketing, MarCom, and PR to deliver cohesive launches across web, retail, documentation, and press
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