Product Manager, Patient and Nurse Marketing, Bladder Portfolio

Johnson & Johnson Innovative Medicine • Horsham, PA

3d • Hybrid

About The Position

Johnson & Johnson is recruiting a Product Manager for the Bladder Cancer Portfolio in Horsham, Pennsylvania. The role partners with Product Directors to advance patient and nurse experience strategy by translating strategies into coordinated, insight-driven execution. The Product Manager helps shape strategy, executes core elements of the tactical plan, and leads patient, care partner, and nurse education initiatives, including content development and channel optimization.

The position works with internal teams, field-based colleagues, external partners, and patient advocacy organizations to develop and deliver relevant resources and improve the experience of patients, care partners, and nurses. It also leads prioritization of AI-enabled initiatives with U.S. and Global Marketing teams, aligned to business objectives and experience priorities.

Requirements

• Bachelor’s degree required.
• At least 5 years of work experience, including 2 years in marketing, sales, sales learning and development, healthcare professional, sales leadership and/or commercial insight strategy experience, and/or experience in a qualified leadership development program.
• Experience with project management.
• Healthcare experience or pharmaceutical industry knowledge.
• Ability to travel up to 25%, which may include overnight and weekend travel.

Nice To Haves

• MBA or advanced degree in a related field.
• Experience in oncology.
• Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time.

Responsibilities

• Develop, own, and execute personal promotion strategies and tactics for patients and care partners, including strategic and tactical planning, agency leadership, and review through appropriate internal approval processes.
• Support strategy and content development for sales meetings and customer-facing resources for field-based teams, including Oncology Clinical Educators and nurses.
• Partner with Patient Advocacy and Communications to strengthen the J&J Bladder Cancer team’s presence and visibility at relevant local advocacy events.
• Engage and align with field teams to support effective use of materials and gather actionable insights through the monthly Field Advisory Board.
• Collaborate with Procurement, HH Global, and external partners to manage production of printed materials supporting field execution and the new-patient experience.
• Collaborate with cross-functional teams, external patient advocacy organizations, and key stakeholders to gather insights and develop relevant resources for patients, care partners, and nurses.
• Lead prioritization of AI-enabled initiatives with U.S. and Global Marketing teams, aligned with business objectives and patient and nurse experience priorities.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level