Product Manager - Lifecycle Customer

Utility Warehouse

21h • Remote

About The Position

We are looking for a customer-obsessed Product Manager to take responsibility for maximising Customer Lifetime Value (CLTV) for existing UW Customers. You will develop and lead the roadmap for initiatives and features that incentivise multi-service adoption, optimise in-life sales journeys and reinforce the unique value of the UW proposition at critical lifecycle moments

As the Product Manager for Lifecycle within the Customer Propositions pillar , you will be responsible for maximising Customer Lifetime Value (CLTV) for existing customers.

Requirements

• Technical Mastery: Data-driven discovery experience, using behavioural analysis to uncover true customer needs.
• Strategic Impact: Strong commercial acumen t o translate complex value metrics into a clear, prioritised roadmap.
• Domain Expertise: A background in lifecycle management, specifically post-acquisition growth, retention, or cross-sell strategies.
• Operational Excellence: Great at stakeholder management, with a proven ability to proactively align a commercial and operational teams to deliver.
• Planning & Delivery: An agile mindset to iterate quickly on experiments and scale what works.

Nice To Haves

• Experience in multi-service or subscription environments is highly desirable.

Responsibilities

• Proposition Development: Identify and launch targeted incentives (e.g., broadband offers in stop-sell areas) to deepen customer relationships.
• Journey Optimisation: Own and refine in-life sales journeys, such as home-move processes, to ensure high conversion and seamless user experiences.
• Churn Mitigation: Develop triggers and messaging that demonstrate the tangible benefits of multi-service ownership (e.g., energy price impacts) to prevent service cancellations.
• Stakeholder Collaboration: Build strong, co-creative partnerships with Marketing, Sales, and Ops teams to align backlogs with channel-specific needs and pains.
• Commercial Prioritisation: Utilize a value-based framework (LTV, net profit, service counts) to make defensible, data-driven decisions on product direction.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 501-1,000 employees