Product Manager, Campaign Builder

Vantage

1d•Remote

About The Position

As a Product Manager, Campaign Building Experience, you will own the end-to-end design and evolution of Vantage’s campaign creation workflows. You will define how campaigns are configured, creatives are built, audiences are selected, validated, and prepared for activation. This role requires strong systems thinking and attention to workflow logic. You will independently define how the campaign experience should function, anticipate edge cases, and partner closely with engineering to deliver reliable product capabilities. You will work closely with the Lead Product Managers and collaborate with the broader product, engineering, design, and customer-facing teams to ensure consistency, quality, and alignment across the platform.

Requirements

2+ years of product management experience in Advertising or Marketing Technology (AdTech/MarTech) supporting SaaS (Software as a Service) or Enterprise products.
Experience designing complex workflows or configuration-heavy systems.
Experience engaging directly with clients and conducting usability sessions/testing.
Experience collaborating directly with engineering teams.

Nice To Haves

5+ years of product management experience in AdTech or MarTech supporting SaaS or Enterprise products.
Experience designing campaign management systems.
Experience with audience targeting systems.

Responsibilities

Campaign Building Experience Own the end-to-end workflow for campaign creation and launch readiness.
Design and evolve campaign setup flows across targeting, budgets, timelines, and placements.
Define lifecycle states such as draft, scheduled, active, paused, and archived.
Anticipate edge cases including campaign duplication, mid-flight edits, and configuration conflicts.
Define guardrails that prevent invalid or risky campaign setups.
Creative Workflow Own how creatives are created, uploaded, validated, and attached to campaigns.
Design workflows for asset upload, previewing, and format validation.
Ensure creative requirements align with placements and campaign configuration.
Define approval, rejection, and revision flows.
Audience & Targeting Workflow Define how audiences are discovered, selected, and applied to campaigns.
Design audience selection, layering, and exclusion workflows.
Define how audience rules interact with campaign configuration and budgets.
Ensure targeting constraints and eligibility are clear to users.
Product Execution Translate roadmap themes into clear product behavior.
Work closely with engineering to design system logic and workflows.
Run usability testing and incorporate feedback into improvements.
Own backlog quality, sprint readiness, and release clarity.