Product Line Manager - Franklin, KY

Geoquest USA•Franklin, KY
•Onsite

About The Position

The Product Line Manager (PLM) is responsible for the marketing strategy, product development, pricing, and material availability of a designated product. The role works with Engineering on research and development, directs the sales team on target markets, market strategy, and pricing, and works with Manufacturing to determine where and how products are produced. The PLM reports to the CEO or VP, Commercial Sales. The position leads product development, strategy, and redesign from concept through development and manufacturing to market launch. It develops product requirements and marketing plans, evaluates customer needs and market competition, guides pricing and production schedules, and coordinates with sales, engineering, manufacturing, and marketing. The PLM also manages product partnerships, supports research with universities, presents white papers, and recruits, trains, and manages the product team. Work is carried out in a traditional office environment as well as indoor and outdoor manufacturing facilities. The role involves coordinating or leading employees across organizational levels and may require sitting, standing, walking, and driving. Exposure to distracting noise may occur, and personal protective equipment may need to be worn for prolonged periods.

Requirements

  • Bachelor’s degree in Civil Engineering, Environmental Engineering, Construction Management, or a related field.
  • At least 10 years of experience in stormwater, drainage, precast concrete, geosynthetics, water infrastructure, or related civil infrastructure markets.
  • Demonstrated experience leading a product line, market, business unit, or engineered-solutions platform.
  • Strong understanding of specification-driven sales, infrastructure project delivery, and commercial decision-making.
  • Proven ability to lead cross-functional initiatives involving sales, engineering, manufacturing, estimating, and operations.
  • Subject matter expertise.
  • Product innovation and development track record.
  • Project management skills.
  • Customer focus.
  • Budgeting and purchasing skills.
  • Understanding of the marketplace.
  • Technical and manufacturing know-how.
  • Leadership and team management skills.
  • Data analytics and metrics management skills.
  • Critical thinking and problem-solving skills.
  • Attention to detail.
  • Strong communication, presentation, and public speaking skills.
  • Organizational, planning, and documentation skills.
  • Ability to work on multiple projects at different stages simultaneously.
  • Experience drafting product and market requirement documents.
  • Familiarity with Agile work management and/or ability to effectively communicate complex processes within and across teams.
  • Experience using computer-aided design (CAD) platforms.
  • Experience using System Applications and Products (SAP) software.
  • Ability to coordinate or lead employees at different organizational levels.
  • Ability to work in a variety of physical positions, including sitting, standing, walking, and driving.
  • Ability to wear personal protective clothing for prolonged periods.

Nice To Haves

  • Professional Engineer (P.E.) license or MBA is preferred but not required.

Responsibilities

  • Lead product development, strategy, and redesign from concept through development and manufacturing to market launch.
  • Identify potential products, conduct market research, develop product requirements and marketing strategies, and establish specifications, production timetables, pricing, and product-introduction plans.
  • Determine customer needs and desires by specifying the research needed to obtain market information.
  • Recommend the nature and scope of current and future product lines by reviewing specifications and requirements and evaluating new product ideas and product changes.
  • Assess market competition by comparing company products with competitors’ products.
  • Define product marketing communication objectives and provide source data for product line communications.
  • Work with the VP, Sales to develop product sales strategies and grow product market share.
  • Assess product market data by visiting customers with field salespeople and evaluating sales call results.
  • Prepare short- and long-term product sales forecasts, reports, and analyses, and respond to management questions and requests.
  • Facilitate inventory turnover and product availability by reviewing and adjusting inventory levels and production schedules.
  • Bring new products to market by evaluating proposed requirements and development programs, preparing return-on-investment analyses, and setting schedules with Engineering and Manufacturing.
  • Develop integrated plans with Sales, Advertising, and Production to introduce and market new products.
  • Determine product pricing using market research, production and sales costs, anticipated volume, and costs for special and customized orders.
  • Work with Marketing and Sales to support product success and market growth.
  • Identify and manage new and existing product partnerships.
  • Liaise with universities to expand knowledge, develop innovations, and participate in research.
  • Present white papers to support marketing, industry visibility, and technical development.
  • Maintain professional and technical knowledge through workshops, professional publications and content, and participation in professional societies.
  • Recruit, train, and manage the product team, including planning, monitoring, and appraising job results.
  • Meet operational requirements and product development deadlines by scheduling and assigning employees and following up on work results, including quality control and testing.

Benefits

  • 11 days of paid vacation to start, increasing to 16 days at 5 years and 21 days at 10 years.
  • 11 paid holidays.
  • 401(k) with company contribution.
  • Medical insurance.
  • Dental insurance, including orthodontia for children up to age 26.
  • Vision insurance.
  • Flexible Spending.
  • Wellness program with incentives.
  • Free parking.
  • Commensurate salary.
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