Product Innovation & Design Manager

Atlas Coffee Club•Austin, TX

2d•$70,000 - $90,000•Hybrid

About The Position

The Product Innovation & Design Manager – CPG will take new physical products for Atlas Coffee Club from zero to one — coffee, tea, and packaged goods that meaningfully address consumer needs across the coffee journey. This is an individual contributor role reporting to the Director of Product Development. You’ll work across consumer insights, concept design and development, packaging, sourcing, quality assurance, and launch execution. Day-to-day, you’ll partner closely with New Product Development, Growth, and Operations teams, and external suppliers.

Requirements

3–4+ years of experience in design & innovation, new product development, or a related role, preferably within CPG, food, beverage, or ecommerce.
You’ve worked across the physical product development lifecycle, including briefing, sourcing, sampling, production, and fulfillment.
You think in terms of desirability, viability, and feasibility.
You write with conviction and clarity; you think in ideas first, then words.
You’re comfortable with Excel or Google Sheets, and with data analysis.

Nice To Haves

Bachelor’s degree in Marketing, Product Design, HCD, or a related field preferred.

Responsibilities

Build and Prototype the Product: Research consumer, category, and cultural data, qualitative & quantitative. Design concepts, value propositions, and early visuals and copy for new products. Update monthly content for the department’s recurring subscription products. Author briefs and work with designers to manifest them into polished packaging and creative assets.
Source and Manage Suppliers: Find and vet suppliers against our quality, cost, capacity, and reliability standards. Support the day-to-day relationship with suppliers and manufacturing partners. Support negotiations on pricing, MOQs, lead times, and production terms. Flag timeline, cost, quality, or supply risk early enough for teams to act on it. Hold conviction for the customer experience, guarding it through to the final product.
Drive the Product Through the Calendar: Own execution of your launches from approved concept to production readiness. Coordinate across the Growth and Operations teams and with external suppliers. Keep the product calendar current and moving against our annual plans.
Feed the Demand Forecast: Partner with Supply Chain and Operations on unit forecasts for new products. Bring the inputs: demand expectations, launch timing, supplier capacity, and lead times. Balance staying in stock against sitting on inventory we can’t move.
Track and Iterate the Product: Design and launch experiments as live high-fidelity prototypes, testing early and often. Monitor and analyze launches: conversion, retention, feedback, and operational data. Iterate on it: change the product, packaging, price, positioning. Then run it again. Update and organize product data throughout the product lifecycle.