Principal Product Marketing Manager - Tech, Portfolio and Supply Chain

Amazon • Boston, MA

1d • Remote

About The Position

AWS is seeking a Principal Tech Product Marketing Manager to define and drive the marketing of the Amazon Connect Family, a portfolio of AI-powered solutions. This role will own the portfolio-level narrative and go-to-market strategy for Customer AI, Talent, Decisions, and Health. The deepest expertise required is in Amazon Connect Decisions and the supply chain domain, understanding how global enterprises plan, source, manufacture, and deliver goods, and where AI creates step-function improvements. The individual will be the voice connecting AWS to supply chain decision-makers navigating disruption and complexity, aiming to shift them from reactive operations to proactive, AI-augmented planning.

Requirements

• Bachelor's degree or equivalent
• 10+ years of direct experience in B2B SaaS technology marketing
• 1+ years of experience in supply chain technology, operations, or consulting — with demonstrated fluency in demand planning, S&OP, inventory optimization, or logistics
• Demonstrated experience creating technical content and delivering technical presentations to diverse audiences, including C-suite supply chain executives
• Track record of developing and executing go-to-market strategies for enterprise technology products

Nice To Haves

• MBA, or Bachelor's degree in supply chain management, operations, engineering, analytics or related field
• Knowledge of AWS or cloud technologies
• Existing relationships with supply chain industry analysts (Gartner, IDC, Forrester) and thought leaders
• Direct experience marketing supply chain planning, ERP, WMS, TMS, or related enterprise applications
• Experience with AI/ML applications in supply chain (demand forecasting, network optimization, autonomous planning)
• Experience at or marketing to Fortune 500 companies with complex, global supply chains
• Experience managing or mentoring a team of product marketers

Responsibilities

• Own the portfolio narrative: Define and evolve the overarching value proposition for the Amazon Connect Family, weaving Customer AI, Talent, Decisions, and Health into a cohesive story for C-suite and line-of-business buyers.
• Drive marketing: Drive awareness, consideration, purchase, and loyalty by activating cross-company resources (field marketing, AR, PR, events, digital) to execute.
• Lead product launches: Own naming, audience definition, positioning, messaging, and marketing vehicle selection for new product introductions and major feature releases.
• Know the customer deeply: Understand the challenges, tech stacks, buying processes, and competitive alternatives for each target persona across the portfolio. Create persona frameworks that ground all marketing execution.
• Synthesize market intelligence: Translate analyst research, win/loss data, competitive intel, and customer feedback into actionable insights that shape product roadmaps and marketing priorities.
• Create positioning that differentiates: Develop messaging that connects customer needs with the jobs to be done (JTBD) and differentiates from alternatives, including the status quo of no action.
• Be the supply chain authority: Serve as the team's resident expert on supply chain operations (demand planning, inventory optimization, S&OP, logistics network design, procurement, manufacturing execution, and last-mile delivery). Translate complex supply chain concepts into clear, compelling marketing narratives that resonate with practitioners and executives alike.
• Own the Decisions marketing: Lead marketing specifically for Amazon Connect Decisions, defining how to reach VP Supply Chain, CSCO, S&OP leaders, and demand planners with a message that cuts through the noise of a crowded supply chain tech market.
• Map the supply chain buyer journey: Define the decision-making landscape for supply chain leaders, their pain points, KPIs, evaluation criteria, and the champions and blockers involved in technology adoption.
• Position AI for supply chain transformation: Develop messaging that shows how Decisions shifts supply chain teams from crisis-driven, reactive operations to proactive planning and decisioning, addressing the gap of turning AI capability into actual team workflow.
• Build supply chain content & enablement: Create technical content (demos, reference architectures, solution briefs, customer stories) that speaks fluently to supply chain professionals. Develop sales enablement materials that help field teams hold credible, technical conversations with supply chain buyers.
• Drive industry engagement: Represent AWS at supply chain industry events, analyst briefings, and executive customer meetings. Build relationships with key supply chain analysts and thought leaders.
• Leverage the Amazon story: Connect Amazon's own supply chain transformation as proof of what's possible when AI meets operational excellence at scale.
• Develop technical content: Create and oversee demos, presentations, reference architectures, and solution guides that educate customers across the Connect Family portfolio.
• Represent AWS externally: Serve as a technical evangelist in executive briefings, industry events, analyst interactions, and media engagements, with particular credibility in supply chain forums.

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave
• sign-on payments
• restricted stock units (RSUs)

What This Job Offers

• Job Type: Full-time
• Career Level: Principal