The Ads & Promos Delivery team powers the last-mile delivery of ads and promotions, two marketing products offered to merchants, connecting merchant intent with consumer demand across search and discovery experiences. As a Principal Engineer, you will lead the technical direction for AI-first experiences, including ranking and relevance systems that sit at the core of our ads marketplace and shape how ads are selected, ordered, and personalized in real time across all verticals. You will design and build next-generation AI-first ranking systems using state-of-the-art techniques such as sequence modeling, deep learning, and large language models (LLMs). Your work will span query understanding, user and merchant representation learning, contextual relevance, and multi-objective optimization, balancing advertiser value, consumer experience, and marketplace health at scale. You will set the long-term technical vision, drive cross-team alignment, and translate cutting-edge research into production systems that operate under strict latency, scale, and reliability constraints. As DoorDash expands into 40+ global markets and new verticals such as Grocery and Retail, this role offers a rare opportunity to define how modern AI, including sequential models and LLM-powered decisioning, reshapes ads relevance in a closed-loop marketplace. Apply state-of-the-art machine learning and LLM techniques to problems across personalization, query understanding, user and content understanding. Rigorously evaluate ML and LLM models using a combination of offline analysis and online experimentation, designing metrics and experiments that clearly measure quality, impact, and tradeoffs. Own the full model lifecycle from research to production, including data analysis, model development, evaluation, offline and online A/B testing, and continuous iteration. Partner closely with product managers, data scientists, and designers to ensure AI-driven systems deliver meaningful, user-facing improvements. Stay at the forefront of ML and AI innovation by assessing emerging research and translating promising approaches into scalable, production-ready systems. This is a high-impact role for someone who enjoys combining economic intuition, large-scale ML modeling, and applied engineering to solve complex real-world optimization problems.
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Job Type
Full-time
Career Level
Principal
Education Level
Ph.D. or professional degree