Principal Corporate Narrative & Messaging Lead

Micron Technology • San Jose, CA

2d • $127,000 - $288,000 • Remote

About The Position

Micron Technology is seeking a strategic storyteller to own the development and evolution of its corporate narrative and messaging. This role is responsible for the corporate “master story”—articulating who Micron is, what it stands for, and the value it delivers. The Lead will also serve as a guardian of narratives and messages, ensuring consistency, compellingness, scalability, and adaptability across regions, business segments, and channels. This role involves close partnership with Corporate Campaigns, Content Strategy, and Communications teams, as well as collaboration with Business Units (BUs), Sales, and regional marketing to drive message alignment and implementation.

Requirements

• 7+ years of experience in marketing/communications functions in high-tech industries, driving messaging in a B2B technology environment, product marketing, or product management.
• Bachelor’s degree in Marketing, Communications, Journalism, or English.
• Strong business acumen and broad understanding of semiconductor industry trends and product/technology leadership.
• Comfortable making high-impact decisions with incomplete or ambiguous information, balancing short-term needs with long-term strategic objectives.
• Proven track record to navigate a matrixed, large global organization.
• Demonstrated portfolio of corporate or high-stakes narrative work.
• Ability to work across multiple organizations to understand priorities and develop a compelling, coordinated story with supporting proof points.

Nice To Haves

• Master of Business Administration

Responsibilities

• Own and evolve the core narrative framework, including the “Master Narrative” and the core corporate messaging framework (“Message House”) as the single source of truth for messaging pillars, value proposition, vision, and mission.
• Update corporate narrative pillars and messaging to align with the current business environment and leverage understanding of key industry trends to ensure relevance and impact.
• Leverage AI in work to drive efficiency, consistency, and speed across narrative development.
• Build a scalable messaging architecture that connects individual product lines to the overarching corporate brand story.
• Develop narrative toolkits (e.g., message house, proof points, scalable AI agents) to reinforce key messages consistently in external communications.
• Equip Sales and internal employees with tools to tell the company story accurately (e.g., battle cards, elevator pitches, messaging guides, training workshops).
• Coordinate with Communications to provide executives with curated talking points and materials for consistent delivery across internal and external engagements.
• Drive content and messaging development for executive keynotes.
• Partner closely with Communications, campaign teams, BUs, and regional teams to tailor the narrative for specific audiences without fracturing the core message.
• Work with regional marketing leads to ensure the corporate narrative is culturally relevant and locally adaptable while maintaining core brand integrity.
• Consult and support cross-functional teams to ensure technology narratives and messaging are coordinated across marketing and communications efforts.
• Work with market intelligence, corporate strategy, and business units to identify and keep updated key industry data points, business landscape, and differentiation for messaging.
• Implement feedback mechanisms from the field (e.g., Sales) and the market (e.g., analysts, customers) to test and refine messaging effectiveness.

Benefits

• Choice of medical, dental and vision plans
• Benefit programs that help protect your income if you are unable to work due to illness or injury
• Paid family leave
• Robust paid time-off program
• Paid holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Principal