Principal Business Product Manager - Insights & Analytics (Targeting)

GenentechDaly City, CA
$166,500 - $309,300

About The Position

The Data, Digital, & Analytics (DDA) team at Genentech partners across Commercial, Medical, and Government Affairs (CMG) to leverage data, analytics, and AI/ML for impactful decisions. The Insights & Analytics (I&A) Product Suite team builds enterprise-wide product solutions to provide CMG teams with a unified view of customers, actions, and outcomes. This role is within the Targeting & Recommendation pillar of the I&A Product Suite. This Principal Business Product Manager role operates at a Director level and focuses on the Targeting pillar. It requires a strategic thinker with strong product management skills to deconstruct complex business problems, navigate data environments, and lead cross-functional teams to translate analytical models into business solutions.

Requirements

  • Bachelor’s degree in business, technology, data science, or other quantitative field.
  • 8+ years of experience with at least 5 years in pharmaceutical analytics or business analytics product management across multiple therapeutic areas.
  • Proven experience in a Product Manager or Product Owner role, taking an analytical or digital product through its full lifecycle (ideation to launch).
  • Deep understanding of integrated insights in pharmaceutical commercial, medical, sales and access fields.
  • Proven success in aligning cross-functional stakeholders and the ability to "push back" on requests that are misaligned with corporate objectives.
  • Experience working in an Agile setting, managing product backlogs, and coordinating with technical IT/Data teams.
  • Exceptional presentation skills, with the ability to evangelize the "Product Vision" to both technical and non-technical audiences.
  • Collaborate cross functionally to enable product roadmap.

Nice To Haves

  • MBA, MS in Business Analytics, Data science or related graduate-level qualification.
  • Experience working with AI (Claude, ChatGPT, etc.), Jira, data visualization tools (Tableau/PowerBI), product prototyping, and cloud-based data environments.
  • Deep knowledge of healthcare-specific data sets and the compliance frameworks surrounding them.

Responsibilities

  • Partner with the Business Product Owner and/or Executive Director of Product Suite to support the definition of the product vision, strategy, and roadmap for Targeting & Recommendation products.
  • Apply rigorous first-principles thinking to break down dense, ambiguous business challenges across Commercial, Medical, Sales and Access teams, translating them into scalable, long-term data and analytics product solutions.
  • Leverage complex data insights to propel significant, measurable business transformation, driving enterprise-wide product adoption and market differentiation.
  • Manage advanced data and analytics products through their full lifecycle: from initial ideation and complex requirement definition to launch, scaling, and ongoing performance optimization.
  • Partner closely with Technical Product Managers, Data Leads, Data Scientists, and IT engineering to steer the development, deployment, and optimization of sophisticated analytical models, API service layers, and intuitive UI/UX capabilities.
  • In close partnership with business activation teams, oversee end-to-end business process mapping, user feedback compilation, and User Acceptance Testing (UAT) to ensure high-velocity feature rollouts and immediate end-user adoption.
  • Establish robust agile operational standards, backlog management rigor, and reusable product templates to ensure seamless pull-through and efficient execution.
  • Serve as the vital bridge between senior commercial/business leaders and deep technical engineering squads, ensuring product milestones remain perfectly aligned with overarching corporate objectives.
  • Drive cross-functional consensus and actively evangelize the product’s strategic value proposition to executive stakeholders across diverse organizational channels.
  • Champion a practice-based apprenticeship model, actively coaching, mentoring, and upskilling cross functional product teams including program managers, operations managers, and peers within the broader product community.
  • Comply with all laws, regulations, and policies governing Genentech's business activities.

Benefits

  • Discretionary annual bonus may be available based on individual and Company performance.
  • Benefits detailed at the link provided below.
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