The Premier Banking Officer will use excellent communication and active listening skills to learn about the customer’s financial needs. They will establish trust, optimize sales opportunities, generate leads, recommend appropriate solutions, and provide quality customer service. This role requires a strong understanding of sales and financial services to offer creative solutions, viable financial alternatives, and tailored product and service recommendations based on customers’ current and future needs. The officer will identify lending opportunities (both personal and business) with new and existing clients, including but not limited to Mortgage, Small Business, and Commercial loans. They will drive fee-based revenue by cross-selling the bank’s products and services, such as Treasury Management Solutions, and maximize fee income through effective needs-based selling. Building and maintaining strong relationships with new and existing clients through personalized financial advice, regular portfolio reviews, and proactive solutions is key. Continuous learning to expand knowledge of deposit, loan, TMS, and Digital Banking products and services is expected to become a trusted advisor and subject matter expert. The role involves developing and executing sales plans to achieve deposit, loan, and fee income objectives, monitoring and analyzing sales performance, and adjusting strategies as necessary. Outbound sales activities such as phone outreach, community events, and meeting with local businesses are expected to establish visibility and generate branch business. The officer will achieve and exceed individual and branch sales and service targets through recommendations, referrals, cross-selling, and up-selling in a results-driven environment. Collaboration with business partners within the Bank is essential to assist customers with specialized or complex financial needs and to retain and expand profitable relationships. Translating goals and expectations into specific executable, weekly and monthly sales activities is required. The role also involves partaking in overall branch efforts as a high-level team player, providing banking expertise and support in various banking duties. Delivering exceptional service to clients, ensuring a seamless and outstanding banking experience, handling client inquiries, resolving issues, and providing timely follow-up are crucial. A commitment to operational integrity, policies, procedures, and banking regulations is necessary to ensure compliance and training requirements are met, maintaining ethical behavior. Compliance with the Bank’s policies, procedures, and controls to minimize risk exposures and adherence to applicable laws, rules, and regulations are mandatory. Assisting in training new colleagues on bank policies, regulations, and client relationship deepening best practices, and working with Ops staff for teller-line referrals are also part of the responsibilities.
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Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed