Practice Development Manager - Litigation

Holland & Knight LLP•Tampa, FL

1d•Onsite

About The Position

The Practice Development Manager will join the Firm's team to advance the business development and marketing goals and objectives of the Firm's Litigation Section. This role serves as a primary point of contact for attorneys to facilitate client opportunities, develop key messaging for better market positioning, and collaborate across practices to identify and pursue leading revenue-generating opportunities. Working closely with the Senior Business Development Manager, this individual will be pivotal in advancing high-priority projects, identifying growth opportunities, and driving strategic initiatives that support the Firm’s business objectives. The manager will seamlessly navigate between practices and teams, adapting to unique goals while maintaining excellence in execution and client service. This highly collaborative role supports continuous learning and professional development through hands-on experience, close work with senior leaders, and contributions to firmwide business development initiatives. The successful candidate will thrive in a fast-paced, team-oriented environment, bringing creativity, initiative, and flexibility to a wide variety of marketing and business development projects. This position can be based at one of the Firm's offices: Tampa, Miami, Fort Lauderdale, Jacksonville, Orlando, West Palm Beach, or Atlanta.

Requirements

Strong ownership mindset for assigned practice areas and teams.
Proven ability to manage multiple priorities with sound judgment and adaptability.
Creative, confident, and innovative approach to problem‑solving and idea‑sharing.
Collaborative leadership style with a strong client‑service orientation.
Strategic, results‑driven, and detail‑oriented mindset.
Excellent communication, presentation, and negotiation skills, with the ability to build strong peer partnerships.
Bachelor’s degree required.
8+ years of experience, preferably in a legal or professional services marketing environment.

Nice To Haves

Experience with Foundation, Qorus Docs and AI preferred

Responsibilities

Become familiar with the practice, clients, target markets, and related resources (e.g., trade and industry organizations, publications) for assigned practices.
Develop, implement, and track business plans for the assigned practices.
Develop and manage practice marketing budgets.
Strategize with practice leaders to identify appropriate marketing activities and initiatives.
Develop and maintain collateral materials, including brochures, deal or case lists, practice descriptions and other Web site content.
Plan and participate in all assigned practice meetings.
Assess opportunities and assist in developing responses to RFPs and pitches for new business.
Direct research efforts for the assigned areas, including trends and issues, targeted companies, etc.
Collaborate with the Public Relations team to identify and develop opportunities to promote satisfactory results, "star" attorneys or other work products for the assigned practices.
Seek opportunities to leverage successes across other groups within the firm.
Identify and support cross selling opportunities.
Facilitate the directory submission process for relevant ranking organizations and publications.
Collaborate with marketing technology professionals to maintain data for assigned practices.
Work collaboratively with Regional Marketing Managers to organize activities that are "on the ground" in other offices, such as seminars, events, sponsorships, etc.
Special projects and duties as assigned.