PR Manager, Beats

Apple • Culver City, CA

1d

About The Position

The PR Manager will help drive global communications for Beats. Working with PR teams in the US and internationally, you will develop and implement strategic media and social-first PR initiatives that connect with consumers and place Beats at the center of culture—spanning music, sports, fashion, entertainment, and consumer technology. Candidates should possess strong media relations expertise across tech, consumer and lifestyle verticals, alongside proven experience driving organic collaborations with digital creators and cultural tastemakers. Demonstrated success leading consumer hardware product launches, managing PR agency partners, and executing high-impact momentum campaigns is imperative. Experience concepting and supporting experiential, social-first events and media briefings is essential.

Requirements

• 8+ years of experience in public relations, corporate communications, or journalism.
• Significant experience in consumer products (3+ years in-house corporate PR preferred).
• Demonstrated track record of building and sustaining relationships across consumer tech, lifestyle, entertainment, or culture-focused media.
• Experience managing external PR agencies.
• Experience collaborating with international teams.
• BS/BA degree in Communications, Journalism, Public Relations, or equivalent practical experience.
• Ability to travel domestically and internationally as needed.

Nice To Haves

• Deep passion for and authentic connection to the intersection of sound, technology, sports, fashion, and youth culture.
• Proven experience executing high-visibility consumer hardware or electronics launches and experiential brand events.
• Strong familiarity with earned media value tracking, social listening tools, and media measurement platforms.
• Exceptional written and verbal communication skills, with sharp attention to detail and narrative craft.
• Proficient in Keynote and Numbers, with an ability to build polished presentations and clear, data-informed reporting for leadership.
• Outstanding cross-functional collaboration and project management skills; comfortable navigating matrixed organizations and fast-moving launch cycles.
• Self-motivated, proactive, and adaptable team player who thrives in a collaborative, creative, and ever-evolving environment.

Responsibilities

• Develop and implement strategic media and social-first PR initiatives.
• Connect with consumers and place Beats at the center of culture.
• Drive organic collaborations with digital creators and cultural tastemakers.
• Lead consumer hardware product launches.
• Manage PR agency partners.
• Execute high-impact momentum campaigns.
• Concept and support experiential, social-first events and media briefings.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior