PR/Digital/Social Strategist

Tallahassee Memorial HealthCareTallahassee, FL
2d

About The Position

Tallahassee Memorial Healthcare (TMH) is a private, nonprofit community-based healthcare system that provides care to a 22-county region in North Florida and South Georgia. We are a career destination with over 6,000 colleagues who reflect the diversity of our community. TMH is the region's healthcare leader and top provider of advanced care with a 772-bed acute care hospital and the region's only: Level II Trauma Center Primary Stroke Center Level III Neonatal Intensive Care Pediatric Intensive Care The most advanced cancer, heart and vascular, orthopedic & surgery programs in the Panhandle. Our system also includes a psychiatric hospital, multiple specialty care centers, six residency programs and more than 50 affiliated physician practices. The Digital/Social Strategist manages and moderates Tallahassee Memorial HealthCare’s internal communications platform (intranet) to foster communication with employees, strengthen employee engagement and expand TMH’s digital footprint. This role also supports TMH’s online reputation management by monitoring, responding to, and optimizing patient and community feedback across digital platforms and works closely with our rural health partners to manage their website presence and other digital marketing needs. This person is a self-starter who regularly brings new ideas and best practices to the department to enhance TMH’s digital initiatives. The Digital/Social Strategist works closely with the Director, Digital Strategy to execute digital marketing projects, collaborates with the Marketing & Communications team.

Requirements

  • A bachelor’s degree in IT, Communications, Marketing, or related field
  • 2+ years of digital experience, including website management and search engine marketing

Nice To Haves

  • Certified in Google Adwords

Responsibilities

  • Manages and moderates Tallahassee Memorial HealthCare’s internal communications platform (intranet) to foster communication with employees
  • Strengthen employee engagement and expand TMH’s digital footprint
  • Supports TMH’s online reputation management by monitoring, responding to, and optimizing patient and community feedback across digital platforms
  • Works closely with our rural health partners to manage their website presence and other digital marketing needs
  • Regularly brings new ideas and best practices to the department to enhance TMH’s digital initiatives
  • Works closely with the Director, Digital Strategy to execute digital marketing projects
  • Collaborates with the Marketing & Communications team
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