Portfolio Marketing Specialist

CohnReznick• , NJ

3d•Remote

About The Position

As CohnReznick grows, so do our career opportunities. As one of the nation’s top professional services firms, CohnReznick creates rewarding careers in advisory, assurance, and tax with team members who value innovation and collaboration in everything they do! CohnReznick helps organizations optimize performance, manage risk, and maximize value through CohnReznick LLP (assurance services) and CohnReznick Advisory LLC (advisory and tax services). Together, the firm provides leaders with deep industry knowledge and relationships, solutions to address clients’ unique business goals and risks, and insight on how emerging market forces can drive opportunity. With offices nationwide, the firm serves organizations around the world as an independent member of Nexia. We currently have an exciting career opportunity for a Portfolio Marketing Specialist to join our Marketing team. CohnReznick is a hybrid firm and most of our professionals are located within a commutable distance to one of our offices. This position is considered remote which means it does not require job duties be performed within proximity of a CohnReznick office location. However, as a remote employee, you may be required to be present at a CohnReznick office with scheduled notice for projects, team meetings, or trainings. ABOUT THE FIRM CohnReznick helps organizations optimize performance, manage risk, and maximize value through CohnReznick LLP (assurance services) and CohnReznick Advisory LLC (advisory and tax services). Together, the firm provides leaders with deep industry knowledge and relationships, solutions to address clients’ unique business goals and risks, and insight on how emerging market forces can drive opportunity. With offices nationwide, the firm serves organizations around the world as an independent member of Nexia. YOUR TEAM. Reporting to the Portfolio Marketing Manager, the Marketing Specialist executes high-impact marketing activities and supports integrated portfolio marketing programs that strengthen market visibility, drive engagement and lead generation, and connect marketing execution to industry and service-line growth priorities. The successful Marketing Specialist will be well versed in project management, campaign coordination across owned, earned, and paid channels, and stakeholder collaboration with practice professionals, business development, and marketing teams to keep initiatives moving from planning through execution and performance reporting. WHY COHNREZNICK? At CohnReznick, we’re united by a common mission to create opportunity, value, and trust for our clients, our people, and our communities. Whether it’s working alongside your peers to solve a client challenge, or volunteering together at the local food bank, there are so many ways to find your “why” at the firm. We believe it’s important to balance work with everyday life – and make time for enjoyment and fun. We invest in a robust Total Rewards package that includes everything from generous PTO, a flexible work environment, expanded parental leave, extensive learning & development, and even paid time off for employees to volunteer.

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field.
2+ years of professional services work experience; accounting, law or consulting firm experience a plus.
Understanding of B2B marketing required, experience with professional services marketing preferred.
Strong project coordination, critical thinking, and problem-solving skills.
Self-starter with an inquisitive mindset and the demonstrated ability to work independently and confidently in a fast-paced, deadline-driven environment.
Excellent organizational skills, attention to detail, and the proven ability to juggle multiple tasks with multiple stakeholders.
Strong verbal and written communication skills.
A team player who can collaborate effectively with marketing and client service professionals at all levels of the organization.
Superior Microsoft Office skills; familiarity with CRM platforms, Microsoft Teams, Marketing Automation, webinar platforms, and Marketing Project Management (e.g., Marketo, Microsoft Dynamics, Monday.com, On24) a plus.
Copilot or other LLM experience, and willing to leverage LLMs

Responsibilities

Support execution of integrated portfolio marketing programs, which include market research, digital marketing, sponsorships and events, content marketing, referral marketing, and targeted campaigns that advance visibility, engagement, and pipeline development.
Maintain campaign plans, timelines, calendars, and trackers in Monday.com and related systems to ensure project visibility, deadline accountability, and alignment across marketing, business development, and practice stakeholders.
Coordinate internally with other marketing teams, practice professionals, business development team members, and external vendors as needed to deliver content, list management, management, association coordination, advertising, public relations, and digital marketing initiatives efficiently and on brand.
Collaborate with CohnReznick’s events team to ensure seamless webinar, trade show, sponsorship and hosted event coordination and logistics support; help track follow-up activities and update prospect, COI, and client lists in CRM.
Monitor progress, risks, next steps, and stakeholder responsibilities for active marketing initiatives, providing timely updates that keep projects on deadline and accountable to agreed objectives.
Support internal marketing efforts by engaging industry and service line teams to support campaign activities, including driving engagement on social media and to events.
Coordinate the review and approval processes to deliver marketing and sales collateral, and webpages; utilize our Digital Asset Management (DAM) system to maintain collateral including sell sheets, sales tools, datasheets, client references, web pages and case studies.
Support contract management, invoicing, budget tracking, CRM updates, DAM maintenance, and campaign performance reporting to help measure marketing effectiveness and maintain accurate operational records.