Portfolio Lead, Director

dentsu

2d•Remote

About The Position

The Associate Director, Messaging role, reporting to the SVP, Messaging Delivery Lead, provides guidance and leadership support to cross-functional digital marketing delivery teams, proactively identifies or clarifies challenges, and makes recommendations to resolve challenges. The Associate Director, Messaging leads daily program operations for a portfolio of accounts, including project scope, deliverables, resource and capacity planning, and client and project profitability. This person will work closely with the discipline leads to assess quality control checks and process improvements. The Associate Director, Messaging will also be responsible for the digital execution and will support escalation management in partnership with Director-level leadership, primarily engaging day-to-day client contacts to resolve program issues and ensure delivery continuity. Success is measured through client satisfaction, employee satisfaction, continued improvement to process, project effectiveness, and profitability KPIs.

Requirements

6-8+ years of experience in marketing program/project management or technology, with a focus on digital marketing program delivery
Demonstrated ability to work collaboratively across teams while contributing to the growth and development of peers and junior team members
Exceptional written and verbal communication skills, with experience presenting to clients and cross-functional stakeholders
Highly organized with the ability to manage multiple priorities simultaneously without sacrificing quality or accuracy
Able to bridge technical and non-technical audiences, translating complex requirements into clear, actionable direction for marketing and business partners
Experience supporting or coordinating project or development teams across digital marketing programs
Proven experience in client-facing or client management roles, with a demonstrated ability to build and maintain strong relationships and be viewed as a reliable day-to-day partner
Bachelor’s Degree required
Extensive hands-on experience with one or more enterprise messaging platforms, including Salesforce Marketing Cloud/Next, Adobe Campaign/Journey Optimizer, or Braze required
Willingness to travel up to 10–30% based on client and business needs

Responsibilities

Partner with discipline areas to support client marketing strategy, developing an understanding of brand-consumer dynamics that drive client growth
Serve as a messaging subject matter resource, applying channel best practices and executional expertise across assigned programs
Ensure all internal teams and partner agencies have the information needed to successfully execute their responsibilities
Communicate consultatively with team members across project management, technical, and marketing disciplines
Build and maintain effective working relationships with day-to-day client contacts and internal partners, with growing exposure to senior client stakeholders under Director guidance
Ensure that the client's performance objectives are met for their program while also overseeing completion of deliverables and adherence to timelines
Partner with clients to clearly understand and define program goals, requirements, and success criteria
Own the remediation process for client-facing incidents, including driving investigation efforts and formal root cause analysis
Own and maintain the program plan across all participating organizations, ensuring it reflects current priorities and accurate milestone status
Provide regular, proactive updates on program progress, risks, and milestone completions to internal and client stakeholders
Participate in cross-functional planning with capabilities, account management, partner agencies, and the client to help identify and resolve issues and remove obstacles