Performance Media Director

Brave Bison•London, CA

3d•Hybrid

About The Position

Brave Bison Performance & Commerce is looking for a Performance Media Director to lead the strategy, planning, and activation for one of our flagship global accounts: New Balance. This is a high‑visibility, high‑impact role for someone who lives and breathes performance media, understands how modern consumers actually behave, and can translate that into cross‑channel strategies that punch above weight. You'll bring depth in Paid Search, Paid Social, and Programmatic Display, paired with a test‑and‑learn mindset and a passion for building future‑fit performance ecosystems. You'll sit at the heart of one of the fastest‑growing agency groups in the UK, partnering directly with senior New Balance stakeholders and leading a team of talented specialists across channels and markets. You'll also play an active role in shaping Brave Bison's paid media proposition - contributing to new business, thought leadership and the agency's wider growth. If you love solving complex performance problems and pushing brands forward through digital excellence, this role is for you.

Requirements

7–10+ years' experience in performance media with deep specialism in Paid Search, Paid Social, and Programmatic Display.
Proven track record leading large or global e‑commerce or retail accounts (sporting goods experience a plus).
Highly confident working with senior marketing stakeholders.
Strong analytical capability and ability to convert data into commercially relevant insights.
Exceptional communication and storytelling skills with a bias for clarity and impact.
Experience managing and growing high‑performing teams.
Confident constructively challenging senior stakeholders and driving structured problem‑solving across client and agency teams.
Demonstrable experience championing AI adoption and automation within performance media.
Expert understanding of: Google Ads, SA360, Microsoft Ads Meta, TikTok, YouTube, LinkedIn DV360 or similar DSPs GA4, tracking infrastructure, attribution models

Nice To Haves

Experience in global or multi‑market media structures.
Familiarity with retail media, product feed optimisation, and commerce platforms.
Exposure to predictive modelling or advanced automation tools.
Experience developing performance‑creative frameworks.
Involvement in new business pitches or agency thought leadership activity.

Responsibilities

Lead Performance Strategy for New Balance
Cross‑Channel Planning & Innovation
Paid Search, Social & Display Excellence
Senior Client Leadership
Team Leadership & Development
Measurement, Insight & Performance Growth
Business Development & Thought Leadership

Benefits

Dynamic working:To keep that work-life harmony in check, we're flexible on where and when you work
Private medical insurance:To keep you fighting fit and give you and your family peace of mind.
Income protection:We know it feels good to be covered, just in case.
Calm Subscription:Now more than ever, it’s important to mind your mind!
25 days annual leave:This increases to 27 days after three years with us, and then increases every subsequent year up to a max. of 30 days
Christmas closure:No need to save holiday days for the Christmas closure period. It's on us!
Birthdays off:One extra day to celebrate your big day
Summer hours:Between June and Aug we finish at 15.00 every Friday.
Online coaching and mental health support:Unlimited via OpenUp
Remote Working:Work abroad for up to one month a year.
Performance & Salary: Reviewed twice a year for everyone.