Performance Marketing Senior Analyst, DesignShop & Samplize

material bank•Boston, MA

31d•Hybrid

About The Position

Material Bank is a fast-paced, high-growth technology company and created the world's largest material marketplace for the Architecture and Design industry, providing the fastest and most powerful way to start and manage a design project. Learn more about us at www.materialbank.com or see below. DesignShop and Samplize represent Material Bank's emerging consumer-focused businesses, marking an exciting new chapter in company's growth strategy. Having successfully built a $2B-valued B2B company, Material Bank is now leveraging its deep expertise in brand relationships, advanced technology, and logistics to unlock significant growth opportunities with end consumers and renovators. Samplize, acquired as our first foray into the consumer space, provides innovative peel-and-stick samples that make paint selection easier than ever. DesignShop, launched this year, serves as an all-in-one platform empowering renovators at every step - from inspiration and visualization to seamless ordering of product samples across multiple categories. We are looking for a hands-on Performance Marketing Senior Analyst to support and execute paid acquisition efforts across DesignShop and Samplize. This role is ideal for someone who is analytical, detail-oriented, highly comfortable operating directly inside ad platforms. You will be responsible for building, launching, QA'ing, and optimizing campaigns across Search, Social, and TV/CTV platforms. Day to day, you'll manage pacing, adjust bids and budgets, test audiences and creatives, pull performance reads, and ensure campaigns run smoothly. You will work closely with the Senior Lead, Performance Marketing, to translate insights into action and support making progress against an ambitious testing roadmap.

Requirements

2-4 years in performance marketing or media buying for consumer brands or e-commerce
Demonstrated experience operating directly within ad platforms, including Google Ads and Meta Ads Manager; Pinterest or CTV a plus
Strong analytical and Excel/Sheets skills; familiarity with GA/GA4 and BI tools preferred
Comfortable working with multi-million budgets, pacing, creative variants, and optimization levers
Detail-oriented with excellent operational rigor and QA discipline
Clear communicator able to translate performance trends into actionable recommendations
Hands-on executor who thrives in the details
Curious, analytical, and eager to experiment
Comfortable in fast-paced, high-growth environments
Strong sense of ownership and urgency
Collaborative, solutions-oriented, and proactive

Responsibilities

Build and launch campaigns across Google Ads, Meta Ads Manager, Bing Ads, Pinterest Ads, and relevant CTV/TV platforms
Manage daily pacing, bid strategies, budgets, and audience targeting
Execute creative swaps, naming conventions, URL and UTM setup, and pixel/tag validation
Conduct campaign QA to ensure flawless setup across all paid channels
Optimize toward CAC, ROAS, and conversion rate goals across channels
Analyze performance trends across audience, creative, placement, and landing pages
Support structured A/B tests (hypotheses, setup, execution, performance reads)
Identify optimization opportunities and recommend data-driven adjustments
Partner with the Senior Lead to implement weekly and monthly testing priorities
Maintain daily and weekly dashboards; ensure data accuracy
Pull ad platform reports, analyze KPIs, and summarize findings
Work within attribution and measurement tools (e.g., Rockerbox, Northbeam, or similar) to interpret channel contribution, incrementality, and efficiency trends
Prepare insights for weekly performance huddles and leadership updates
Track spend pacing across channels and ensure alignment with weekly/monthly targets
Troubleshoot tracking issues in partnership with marketing operations and engineering
Monitor tag/pixel health, UTM hygiene, and feed integrity
Validate attribution inputs and escalate anomalies when needed
Partner with integrated marketing & marketing operations to route new assets and communicate creative needs
Work closely with the Analytics Manager for support on tracking setup, tag validation, and ensuring data flows correctly into analytics and attribution tools
Collaborate with product and engineering teams on landing page testing
Coordinate with platform reps to access best practices, benchmarks, and new betas

Benefits

Our people: If you thrive in an inclusive, innovative, and fast-paced organization, look no further! You will get to work alongside some of the brightest minds - Join a genuinely fun and supportive workplace where we keep our employees consistently engaged through internal communication and corporate events
Relaxation and Celebrations: Flexible PTO, Sick Days, Paid National Holidays, and even more (ask us about this when we connect).
Health Benefits: We contribute to your medical, dental, vision and short-term/long-term disability plans and have a strong employee assistance program.
Plan for your Retirement: 401(k) eligible after your first 90 day's employed!
Giving Back: We sponsor multiple events throughout the year to help out our communities. You will receive time off to give back as well.
Growth: We'll help you take your career to the next level. We want you to be creative and take initiative which will allow you to grow and create within the company. Most importantly, be the best at what matters!
Flexible Work Schedules: With business units and employees across the globe, Material Technologies has embraced aâ¯hybridâ¯ workingâ¯model allowing department leaders to decide on theâ¯best approach for their respective teams, whether that beâ¯remote, in person, or a little of both.

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