Performance Marketing Manager - New York

TwigeoNew York, NY
18dHybrid

About The Position

At Twigeo, you'll run high-impact campaigns for some of the world's top apps. Think big budgets, bold experiments and endless opportunities to learn fast. As a creative performance agency, we help apps grow by pairing creativity with data-driven strategy. That takes curiosity, and here, it's not just encouraged, it's part of the job. You'll explore new channels, test fresh angles, and turn insights into wins that matter. We're serious about growth but never too serious about ourselves, and we like to keep things fun while chasing the next big win together. You'll chase big ideas with a global team across New York, Los Angeles, Stockholm, and Varna, and you'll never celebrate the wins alone. Perks (aka your growth kit) 25 days PTO (from day 1, because growth requires recharging too) Health benefits designed to support your wellbeing 401(k) with match (because future-you deserves it) Hybrid work model which balances flexibility and collaboration Room to grow in a dynamic environment that encourages skill development and innovation The performance marketing role in action You'll be the engine behind our clients' growth, living and breathing experiments.

Requirements

  • You bring 3+ years in performance or growth marketing and know your way around Meta, Google, or TikTok Ads.
  • You have solid business acumen, allowing you to understand how campaign levers impact the wider business.
  • You are comfortable managing strict budget pacing and have strong measurement fluency (understanding attribution, tracking, and reporting nuances).
  • You turn CAC, ROAS, and complex metrics into clear stories clients understand, and act on
  • You thrive in an environment where testing, learning, and iterating quickly is the norm

Nice To Haves

  • If you've run app campaigns, even better

Responsibilities

  • Taking full autonomy to launch, QA, and refine campaigns across Meta, Google, TikTok, or Snap
  • Managing precise budget pacing and allocation to ensure every dollar is invested effectively against client goals
  • Managing client expectations proactively, you don't just report news, you set the context, flag risks early, and ensure the client always knows what to expect
  • Using your fluency in attribution and measurement to explain why things are working and crafting the weekly performance narratives that keep clients aligned
  • Collaborating with creatives on bold new hooks and leveraging your relationships with platform reps to access new features first

Benefits

  • 25 days PTO (from day 1, because growth requires recharging too)
  • Health benefits designed to support your wellbeing
  • 401(k) with match (because future-you deserves it)
  • Hybrid work model which balances flexibility and collaboration
  • Room to grow in a dynamic environment that encourages skill development and innovation

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What This Job Offers

Job Type

Full-time

Career Level

Manager

Education Level

No Education Listed

Number of Employees

101-250 employees

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