Performance Funnel Architect (AI-Driven)

Impact Scale LLC•Vancouver, WA

28d•Hybrid

About The Position

Impact Scale is looking for a motivated Performance Funnel Builder to help create and optimize the marketing funnels behind our paid advertising campaigns. This role is ideal for someone who enjoys building websites, experimenting with AI tools, solving problems, and learning how digital marketing works. While extensive experience is not required, a quick learning ability, enthusiasm for technology, and a passion for building are essential.

Requirements

0–3 years of experience in digital marketing, web design, marketing technology, or a related field
Comfortable learning new software and AI tools quickly
Basic understanding of websites, landing pages, or online marketing (personal projects count)
Interest in AI tools such as Cursor, Lovable, Builder.io, ChatGPT, or similar platforms
Strong attention to detail and problem-solving skills
Curious, coachable, and eager to learn in a fast-paced environment
Good communication and ability to work with a collaborative remote team

Nice To Haves

Familiarity with tools like WordPress, Webflow, GoHighLevel, ClickFunnels, or similar is a plus—but not required
Built a personal website or portfolio
Created landing pages for school, freelance, or personal projects
Experimented with paid ads, SEO, or email marketing
Used analytics tools like Google Analytics or Meta Ads Manager
Enjoy learning new technology and testing ideas

Responsibilities

Build landing pages, lead forms, quizzes, and simple sales funnels
Help create smooth customer journeys that turn visitors into leads
Learn how to improve conversion rates using real campaign data
Assist with A/B testing to improve clicks, conversions, and overall performance
Set up tracking links, pixels, and campaign analytics with guidance from the team
Work closely with media buyers, designers, and developers to launch new campaigns
Use AI tools to build faster and automate repetitive tasks
Update and improve existing funnels based on performance results
Keep projects organized and document your work

Benefits

Competitive salary with room for growth
Performance bonuses based on campaign success
Fully remote work with flexible hours
Hands-on training and mentorship from experienced marketers
Daily exposure to AI tools and cutting-edge marketing technology
Clear career path into Funnel Architecture, Conversion Rate Optimization (CRO), Paid Media, Marketing Operations, or Campaign Engineering
Opportunity to build real campaigns that reach thousands of customers
Comprehensive health insurance
Professional development opportunities
Retirement savings options
Paid time off
Catered lunches
Coffee bar