Performance Designer

Penbrothers
Remote

About The Position

We are seeking a Performance Designer with a sharp, creative eye for high-converting e-commerce design. This is not a role for a data-first analyst or a "Figma file polisher" who builds aesthetic visuals for the sake of it. We need a builder who understands how to sell products online. You will act as a creative force, translating customer insights and product benefits into high-throughput design assets. While you will work with split-test data and CRO principles, your primary value to the team is your ability to design compelling Product Detail Pages (PDPs), advertorials, and landing funnels that drive conversion rates and business revenue.

Requirements

  • 3+ years of intensive experience in UX/UI design or growth design.
  • A portfolio that demonstrates a clear "design eye"—you know what makes a product look attractive and trustworthy to a consumer.
  • Deep, recent operating experience inside high-performing direct-to-consumer environments.
  • Complete structural fluency in Figma with clean, seamless developer-ready file architecture.
  • Active deployment of AI tools (ChatGPT, Claude, etc.) inside your weekly design workflow.
  • An aggressive ownership mindset ("I shipped this to solve X problem") and clear, structured asynchronous communication.
  • The confidence to challenge weak creative briefs when a design won't serve the sales goal.

Nice To Haves

  • A basic understanding of CRO metrics (AOV, CVR, etc.) is a huge plus.

Responsibilities

  • Design high-performing, conversion-oriented e-commerce PDPs, advertorials, and multi-step landing funnels that speak to different audience personas.
  • Build and iterate variations of assets aimed at structural conversion lifts.
  • Deeply integrate AI imagery workflows (Midjourney, ChatGPT, etc.) into your design cycle to produce rapid visual variations and accelerate throughput.
  • Collaborate with the team to understand qualitative customer data (Voice of Customer, Reddit threads, etc.) and translate those insights into actionable, sales-driven layouts.
  • Contribute to A/B testing efforts. While we will provide the data and hypotheses, your role is to translate these into effective, high-conversion visual realities.

Benefits

  • Meaningful work & Growth: We take every opportunity to stretch ourselves and deliver an excellent client experience.
  • Employee as our biggest asset: We are genuinely invested in our people’s career and welfare.
  • Global reach & local impact : Get to work with high-growth startups and dynamic companies from the comfort of your own home.
  • Powering global startups: We’ve created 1,400 Filipino jobs that empower global start-ups to focus on growth.
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