Paid Media Specialist - Search
About The Position
In 2011, Dollar Shave Club didn’t just shake up the shaving aisle—we reinvented it. A viral video put us on the map, and our direct-to-consumer model challenged an entire industry by making great razors accessible, affordable, and actually fun to buy. Since then, we’ve grown far beyond blades. From grooming to personal care, we’ve built a lineup of quality essentials designed to make life easier (and smoother), whether you find us online or in stores near you. Today, DSC is expanding into new categories and new markets, but our DNA hasn’t changed. We’re still here to cut the BS, deliver real value, and bring a little humor to the everyday routine. So what are you waiting for? Join the Club. ROLE SUMMARY: We’re searching for a Paid Media Specialist - Search to join our Paid Media team. This isn't just about pushing buttons; it's about being part of a bold, agile team that fuels our digital growth engine. You'll be involved in building search media strategies, managing campaign execution, owning projects end-to-end, and testing rigorously to make sure every dollar works as hard as you do. You'll partner with Paid Media leadership to own our Search strategy and execution, driving new customer growth. We need someone who is both a strategic thinker and a hands-on doer—a winning combination that gets us seriously jazzed.
Requirements
- Experience: 4+ years of hands-on experience with end-to-end campaign management
- Well-rounded paid media buying experience across multiple channels, but Paid Search (SEM) is your specific area of expertise
- Big Budgets, No Problem: You've supported paid media annual budgets of $5M or more
- Platform Pro: You have a deep understanding of Google Ads and YouTube Ads. Experience with other search platforms is a huge plus
- Strategic Driver: You've independently led cross-functional initiatives and proactively seek new ways to achieve results
- Analytics Savvy: Proficient in Google Analytics 4, Tableau, and tag management platforms such as GTM
Responsibilities
- Search Mastery: Expertly handle campaign setup, keyword match types, and bidding mechanics to efficiently capture high-intent traffic
- Budget & Efficiency: Manage daily spend targets and constantly adjust for efficiency to ensure optimal CPA and ROAS
- Partner Up: Work with Paid Media leadership to develop and implement cross-channel strategies that meet or beat our goals
- Take the Wheel: Act as the main point of contact between our internal teams and external partners for Search initiatives
- Test and Learn: Lead A/B and multivariate testing on ad copy and landing pages to optimize our campaigns
Benefits
- Comprehensive benefit plans with low premium options, including medical, dental and vision coverage, along with supplemental coverage options
- Free life insurance, short term disability and long term disability
- 401(k) plan with a company match of 100% of the first 2%, and 50% of up to an additional 4% with no vesting period
- Unlimited vacation and generous sick time
- Half day Fridays year-round (subject to business needs)
- 12 weeks of fully paid parental leave
- 4 weeks of fully paid disability leave
- Free Dollar Shave Club Products
- Monthly cell phone stipend
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
101-250 employees
