Paid Media Specialist - Meta

Ageless Mens Health•Phoenix, AZ

1d•Onsite

About The Position

At Ageless Men’s Health, we’re redefining men’s wellness through safe, medically managed services — including testosterone replacement therapy, weight management, skincare, and concierge medicine. With 90+ clinics nationwide and continued expansion, our mission is simple: help men look, feel, and perform their best through exceptional care and innovation. We’re looking for a Paid Media Specialist focused exclusively on Meta Ads (Facebook & Instagram) to help drive qualified patient leads and measurable growth across our clinics. This is a hands-on role responsible for managing Meta advertising campaigns from strategy through execution, optimization, and reporting. You’ll work closely with creative and analytics partners to continuously test, optimize, and scale campaigns that generate strong ROI. This position is based at our Biltmore HQ in Phoenix, AZ.

Requirements

3–5+ years of hands-on experience managing Meta Ads campaigns with proven performance results
Strong expertise in Meta Ads Manager, audience targeting, and campaign optimization
Experience managing significant ad spend with a focus on lead generation and efficiency
Solid understanding of tracking, attribution, pixels, and conversion events
Experience with A/B testing, creative analysis, and data-driven decision-making
Analytical mindset with the ability to turn performance data into actionable insights
Strong collaboration skills with creative and marketing teams

Nice To Haves

Experience supporting multi-location or brick-and-mortar brands
Bachelor’s degree in Marketing, Digital Media, or related field

Responsibilities

Plan, launch, and manage Meta Ads campaigns end-to-end (Facebook & Instagram)
Own campaign structure, audience targeting, budgeting, creative testing, and optimization within Meta Ads Manager
Create, test, and refine ad copy, creatives, and offers to improve CTR, CPA, and lead quality
Monitor and analyze campaign performance using KPIs such as CTR, CPL, CPA, ROAS, and CAC
Optimize campaigns based on performance trends, attribution insights, and testing results
Manage and scale six-figure monthly Meta ad budgets responsibly and efficiently
Maintain accurate tracking, conversion events, and pixel health within Meta
Stay current on Meta Ads best practices, platform updates, and performance trends