Outside Sales Representative Buffalo NY

Innovative Solutions CRTE CorpPompton Plains, NY
Onsite

About The Position

Innovative CRTE, Inc. is a supplier of high-quality automotive repair equipment, including welders, frame racks, lifts, rivet guns, and ADAS (Advanced Driver Assistance Systems) calibration tools. We are dedicated to providing cutting-edge solutions to automotive repair shops, body shops, and dealerships. We are looking for a motivated and experienced Outside Sales Representative to join our growing team and help us expand our market presence. The Outside Sales Representative will be responsible for generating new business and managing relationships with existing customers within an assigned territory. This role will focus on selling a wide range of products, including welders, frame racks, lifts, rivet guns, and ADAS systems. The ideal candidate will have a strong understanding of automotive repair processes, hands-on experience, or sales experience in the industry, and a proven ability to manage customer relationships using CRM software.

Requirements

  • Minimum of 5 years of experience in sales or hands-on experience in the automotive repair industry.
  • Strong understanding of automotive repair equipment, particularly welders, frame racks, lifts, rivet guns, and ADAS systems.
  • Proven track record of achieving or exceeding sales targets in a B2B environment.
  • Ability to explain complex technical products and solutions to a non-technical audience.
  • Proficiency in using CRM software to manage leads, sales activities, and customer relationships.
  • Excellent interpersonal, communication, and presentation skills.
  • Ability to work independently with a strong sense of initiative and time management.
  • Willingness to travel frequently within the assigned territory to meet with customers, as well as occasional travel for trade shows and industry events.

Nice To Haves

  • Previous experience selling automotive repair equipment is highly desirable.
  • Strong network and relationships within the automotive repair industry.
  • Knowledge of industry regulations and trends related to ADAS calibration systems.

Responsibilities

  • Actively prospect and generate new leads within the assigned territory to increase sales of automotive repair equipment.
  • Manage and grow existing customer accounts within the territory, ensuring customer satisfaction and long-term relationships.
  • Present, demonstrate, and explain the benefits and features of our product range (welders, frame racks, lifts, rivet guns, ADAS systems) to potential customers.
  • Develop and implement a strategic sales plan to meet and exceed sales targets.
  • Identify customer needs and recommend appropriate equipment solutions to increase shop productivity and efficiency.
  • Provide technical support and product knowledge to customers, acting as a trusted advisor.
  • Attend trade shows, industry events, and customer visits to build brand awareness and develop new business opportunities.
  • Travel extensively within the assigned territory to meet with customers and prospects, ensuring strong relationship-building and continued business development.
  • Maintain accurate records of sales activities, customer interactions, and market feedback using CRM software.
  • Collaborate with internal teams, including product support, marketing, and customer service, to ensure smooth sales processes and customer satisfaction.

Benefits

  • Health insurance.
  • Competitive pay.
  • Ongoing training and professional development opportunities.
  • Expense account for work-related travel.
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