On Line Sales Consultant

Yingst Building Group, LLC•Lower Paxton Township, PA

1d•Hybrid

About The Position

Yingst Building Group is seeking an Online Sales Consultant (OSC) to serve as the first point of contact for prospective homebuyers who connect with us through our website, digital advertising, social media, and other lead sources. The OSC plays a key role in our sales process by responding quickly to new inquiries, building relationships with prospective buyers, understanding their needs, and moving qualified prospects toward an appointment with our New Home Sales Consultants. This position is ideal for someone who is highly responsive, personable, organized, comfortable communicating by phone, text, and email, and motivated by turning leads into opportunities.

Requirements

Previous experience in inside sales, online sales, customer service, lead management, real estate, new home sales, or a related customer-facing role preferred
Strong phone, written, and interpersonal communication skills
Ability to quickly establish rapport and build relationships with prospective buyers
Comfortable initiating conversations and asking questions to understand customer needs
Strong follow-up skills with the persistence to stay engaged with prospects over time
Highly organized with the ability to manage a large number of leads and follow-up activities
Comfortable working with CRM systems, email, text messaging, and other digital communication tools
Ability to learn and communicate information about communities, homes, pricing, financing, and the homebuying process
Goal-oriented and motivated by measurable results
Ability to work independently while collaborating closely with the Sales and Marketing teams

Nice To Haves

New home sales or residential construction experience is helpful but not required

Responsibilities

Serve as the primary point of contact for incoming online and digital sales leads
Respond promptly to new inquiries by phone, text, email, and other approved communication channels
Engage prospective buyers in meaningful conversations to understand their needs, timing, budget, preferred location, and homebuying goals
Qualify leads and determine the appropriate next step in the sales process
Schedule appointments for qualified prospects with New Home Sales Consultants
Maintain consistent follow-up with prospects who are not yet ready to purchase
Re-engage older leads and prospects who have become inactive
Develop relationships with prospects through timely, helpful, and personalized communication
Support lead conversion initiatives designed to increase appointments and sales opportunities
Maintain accurate and timely prospect information in the Company's CRM
Document calls, texts, emails, appointments, and other customer interactions
Ensure leads are properly categorized, prioritized, and assigned
Manage follow-up tasks and maintain an organized pipeline of active prospects
Monitor lead activity and identify prospects requiring additional follow-up
Maintain accurate records to support sales reporting and forecasting
Work closely with New Home Sales Consultants to ensure a smooth handoff of qualified prospects
Provide Sales Consultants with relevant information about the prospect prior to appointments
Follow up on appointment outcomes and continue nurturing prospects when appropriate
Communicate trends, recurring questions, and customer feedback to the sales and marketing teams
Partner with Marketing to provide feedback on lead quality and lead sources
Maintain a strong understanding of YBG communities, available homes, floor plans, pricing, incentives, and the overall homebuying process
Create a positive first impression of Yingst Building Group
Provide prospective buyers with accurate and helpful information while creating interest in the next step
Communicate professionally and consistently throughout the lead-nurturing process
Build trust with prospective buyers without creating a high-pressure sales experience
Represent the Company and its communities with professionalism and enthusiasm