Ford Racing On-Road Experiences Specialist

Ford • Allen Park, MI

15h • $65,100 - $166,200 • Hybrid

About The Position

Ford Racing is seeking an enthusiastic and talented professional to join our Experiences team supporting On-Road Events initiatives. In this role you will support the On-Road Driving Experiences Manager in overseeing all aspects of Ford Racing relevant experiences, ensuring they align with Ford’s brand values and strategic goals. You will assist in managing program operations, coordinating with various stakeholders, and continuously enhancing the customer experience. This role is hybrid and requires at least 4 days per week onsite in Allen Park, MI.

Requirements

• Bachelor's Degree in Business, Marketing, Sports Management, or a related field, or equivalent combination of relevant education and experience.
• 3+ years of relevant experience in event management, customer experience, marketing, or program management, ideally within the automotive or motorsports industry.

Nice To Haves

• Experience in road racing, track/circuit operations, or motorsport event management.
• Experience as a driving instructor or a background in performance/competitive driving.
• Strong problem-solving and analytical skills.
• Excellent written and verbal communication and relationship-building skills.
• Ability to work in a fast-paced, dynamic environment with evolving priorities.
• A passion for the Ford Racing brand, motorsports, and high-performance driving.

Responsibilities

• Support the planning, execution, and ongoing enhancement of On-Road Driving Experiences, including track days, performance driving schools, autocross events for Ford Motor Company and Ford Racing product.
• Support the development and implementation of strategies to grow and enhance new and existing programming, attracting new customers and strengthening the brand.
• Help develop and refine Experience curricula, incorporating market insights and competitive analysis.
• Collaborate with cross-functional teams (Engineering, Marketing, Communications, Global Markets, Dealer Relations) to ensure program success and consistency in approach, implementation, and customer experience.
• Ensure a consistent, premium customer and brand experience across entire Ford Racing ecosystem.
• Assist in managing vendor and partner relationships, supporting the selection and oversight of high-quality tracks, driving instructors, and event production partners.
• Coordinate logistics for circuit and street course activations, including venue selection, vehicle fleet readiness, equipment, personnel, and on-site operations.
• Utilize customer feedback, program data, and desirability research to inform and refine experience offerings and measure ROI.
• Support budget tracking and vendor invoicing to help ensure program financial targets are met.
• Prepare and present program updates, performance summaries, and recommendations to the Manager and other key stakeholders.
• Ensure compliance with all safety and regulatory requirements, including track/circuit safety protocols.

Benefits

• Immediate medical, dental, vision and prescription drug coverage.
• Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more.
• Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more.
• Vehicle discount program for employees and family members and management leases.
• Tuition assistance.
• Established and active employee resource groups.
• Paid time off for individual and team community service.
• A generous schedule of paid holidays, including the week between Christmas and New Year’s Day.
• Paid time off and the option to purchase additional vacation time.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level