On-Premise Business Development Representative (DC)

Mitchell Companies•Washington, DC

4d•$75,000 - $85,000•Onsite

About The Position

The On-Premise Business Development Representative is responsible for driving sales growth, distribution, and brand presence within bars, restaurants, hotels, entertainment venues, and other on-premise accounts. This position focuses on building strong customer relationships, identifying new business opportunities, executing promotional programs, and ensuring exceptional brand visibility to achieve sales objectives. The On-Premise Business Development Representative plays a critical role in expanding market share, increasing account penetration, and supporting supplier and company growth initiatives.

Requirements

1-5 years of experience in sales, business development, beverage alcohol, hospitality, consumer packaged goods (CPG), or a related industry.
Experience working with bars, restaurants, hotels, entertainment venues, or other on-premise accounts preferred.
Proven ability to build customer relationships and achieve sales goals.
Knowledge of the beverage alcohol industry and on-premise sales environment preferred.
Strong business development and prospecting skills.
Excellent relationship-building and customer service abilities.
Strong negotiation, communication, and presentation skills.
Ability to work independently and manage multiple priorities effectively.
Strong organizational and time management skills.
Ability to analyze sales trends and identify growth opportunities.
Proficiency in Microsoft Office Suite, including Word, Excel, Outlook, and PowerPoint.
Experience with CRM systems and sales reporting tools preferred.
Ability to collaborate effectively with internal teams, supplier representatives, and customers.
Knowledge of beverage merchandising, promotional planning, and account development strategies.
Valid driver’s license and clean driving record required.
Must maintain reliable transportation.
Ability to meet company vehicle safety and insurance requirements, if applicable.

Nice To Haves

Bachelor’s degree in Business, Marketing, Communications, or a related field preferred.

Responsibilities

Develop and maintain relationships with owners, managers, beverage directors, and key decision-makers within assigned on-premise accounts.
Drive sales growth through increased distribution, menu placements, tap handles, package placements, and promotional activations.
Identify, prospect, and secure new business opportunities within assigned territories.
Consistently meet or exceed sales goals, KPIs, and other performance targets.
Present new products, seasonal offerings, and promotional initiatives to customers.
Execute sales strategies designed to increase market share and account penetration.
Maintain a strong pipeline of prospective accounts and business development opportunities.
Track sales activities and provide regular reports to management.
Conduct regular account visits to assess performance, identify opportunities, and address customer needs.
Build and maintain strong customer relationships through consistent communication and superior service.
Ensure execution excellence within assigned accounts, including product visibility, promotional displays, and merchandising standards.
Respond promptly to customer inquiries, concerns, and service issues.
Support customer retention efforts by delivering value-added solutions and business insights.
Maintain accurate records of account activities, sales performance, and customer interactions.
Execute sales and marketing programs to enhance brand awareness and consumer engagement.
Coordinate and support promotional activities, special events, tastings, and account activations.
Collaborate with supplier partners, marketing teams, and distributor personnel to ensure successful program execution.
Communicate brand priorities, promotional opportunities, and supplier initiatives to assigned accounts.
Monitor promotional effectiveness and provide feedback and recommendations for improvement.
Analyze sales trends, account performance, and market conditions to identify growth opportunities.
Monitor competitive activity and provide market intelligence and recommendations to management.
Utilize sales data and reporting tools to evaluate account performance and prioritize business opportunities.
Prepare and submit accurate sales reports, account updates, and territory activity reports.
Assist management with forecasting and strategic planning initiatives as needed.