On-Air Promotions Coordinator - In-House Media Agency

Corus Entertainment•Toronto, ON

1d•Hybrid

About The Position

We are looking for an On-Air Promotions Coordinator at our Toronto location. Reporting to the Senior Manager, On-Air Promotions, this position maintains quality control over the brand of assigned Networks. Working in the In-House Media Agency, you will support on-air promotion for programming, marketing and sales initiatives through audience management strategies on assigned network brands with available airtime.

Requirements

2 years’ knowledge of the broadcast industry and/or marketing
Undergraduate degree in Radio/TV/Film/Marketing or equivalent work experience
Excellent organizational skills and attention to detail
Fully computer literate (Word, Excel, Internet, E-mail, etc.)
Self-motivated team player
Passion for television, and new media & technology trends

Nice To Haves

Previous S4M scheduling experience is an asset

Responsibilities

Use S4M to strategically schedule and maintain on-air promotions (Self and Cross)
Use VOD Scheduler to strategically schedule and maintain VOD promotions
Use the Lower Third Scheduler to strategically schedule and maintain all lower third and network bug on-air strategy
Implement Accelerated Audience Flow Strategy on all networks
Become familiar with marketing initiatives and understand the business objectives to the brand and how they impact on-air promotion placement
Review audience data & promo rotations in key programs and review with On-Air Promotions Lead
Work with Traffic to prepare daily broadcast log
Assign promo numbers
Maintain an accurate database of all promotional materials
Work with On-Air Promotions Leads to liaise with Packaging Producers and Promo Producers for delivery of new assets and on-air elements ensuring all broadcast materials are available to air
Daily air check QC (as assigned by On-Air Promotions Lead)
Attend Marketing cross-functional meetings
Generate comprehensive network reports (i.e. License report, Squeeze reports, Missing Promo List reports etc.)
Provide Master Control with a weekly promo emergency list
Create weekly network priority grid and update cross promotion grid
Liaise with local News Manager (Global TV)