About The Position

The Office of Undergraduate Admission is looking for creative undergraduate student to help manage and create content for their social media accounts. The student social media specialist will assist in content creation, scheduling, and brainstorming innovative ways to connect with and increase the prospective student audience through social media. This position will help manage our Instagram, Facebook, Twitter, YouTube and TikTok, while keeping an eye out for any new platforms we can utilize. The Student Social Media Specialist may also assist with other forms of media including the collection of photo/video content, creating and editing informational videos, designing flyers, etc. Hours will be conducted mostly independently, 5-10 hours a week, with bi-weekly or monthly meetings.

Requirements

  • Must be a current University of La Verne student
  • Demonstrated involvement or familiarity with on-campus events, student life, and campus culture
  • Must be in good academic and social standing with the University
  • Strong communication skills and ability to represent the University of La Verne in a positive and authentic manner
  • Access to a mobile device and/or computer with internet connectivity to create, manage, and post content regularly

Nice To Haves

  • Experience creating content for social media platforms such as Instagram, TikTok, and Twitter/X
  • Familiarity with basic photo and video editing tools (e.g., Canva, CapCut, Adobe Express)
  • Previous involvement with student organizations, campus events, or ambassador programs
  • Strong understanding of social media trends and how they relate to student engagement
  • Ability to work independently, meet deadlines, and manage content schedules

Responsibilities

  • Content creation
  • Scheduling
  • Brainstorming innovative ways to connect with and increase the prospective student audience through social media
  • Manage Instagram, Facebook, Twitter, YouTube and TikTok
  • Collection of photo/video content
  • Creating and editing informational videos
  • Designing flyers
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