New Crane Sales

Crane 1Memphis, TN
Onsite

About The Position

New Crane Specialists (NCS) are experienced industry professionals in our new crane group. As an NCS, your role is to develop relationships with existing customers and cultivate new business selling cranes and overhead material handling equipment. The role of a New Crane Specialist is to lead with a consultative approach, leveraging sales expertise and knowledge of our products by providing solutions to our customers and potential business partners for their new crane equipment needs.

Requirements

  • Minimum of (7) years’ industrial crane outside sales experience, or combination of education and experience that illustrates a proven track record in this field.
  • A competitive nature to meet and exceed sales goals.
  • A track record of strong communication skills.
  • A passion for providing top-notch customer service to our customers.
  • Valid driver’s license and ability to meet our driving requirements.
  • Ability to travel when needed.

Responsibilities

  • Follow-up on all branch and industry generated solid leads, referrals, and bid lists, existing and new customer inquiries.
  • Meet with new potential customers, provide needed information, and educate them regarding our new crane and overhead material handling equipment offerings.
  • Generate and present new proposals to current and potential business partners.
  • Maintain awareness of customer budgets and competitive threats in the market, ensuring quotes are competitive and reasonable.
  • Communicate price increases when necessary.
  • Foster a continuing, positive, trusting, and professional relationship with all accounts, acting as a liaison between Crane1 and the business partner.
  • Define, generate, qualify, and prospect new crane business targets in a defined territory location.
  • Maintain and refine FileMaker (CRM) of prospective customers for use as sales leads, based on information from newspapers, business directories, and other sources.
  • Achieve sales goals and quota via an established sales process and plan.
  • Represent CRANE 1 within an assigned territory, either in person or by telephone, to call on regular and prospective customers to solicit crane orders.
  • Collaborate with Crane1 TSM to identify new client referrals and/or business prospects.
  • Propose pricing and credit terms and prepare sales contracts for orders obtained.
  • Track and communicate leads, provide customer data for tracking purposes.
  • Prepare reports of business transactions, track results and keep expense accounts.
  • Communicate effectively with Regional Sales Manager sales challenges, successes and needs associated with new crane business generation.
  • Provide ideas, recommendations, and support regarding new business development.
  • Stay up to date on sales skills, professional knowledge, and self-training to maximize professional growth and advancement.
  • Stay up to date on CRANE 1 capabilities, products, services and/or changes regarding sales and customer needs.
  • Other duties as assigned.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service