National Sales Manager- NAP (North Alabama Pipe)

ASC Engineered Solutions•Dallas, TX

11d•Remote

About The Position

The National Sales Manager- NAP (North Alabama Pipe) is responsible for leading market development, customer engagement, and sales execution. This role oversees national strategy for NAP equipment sales, service program creation and adoption, rental channel enablement, and contractor engagement. The Manager works cross-functionally with Project Pursuit Team, Fire and Mechanical Regional Sales Managers, Mechanical and Fire Specialists, Rep Partners, and Operations to expand ASC’s footprint in the fabrication, mechanical, rental, and service markets.

Requirements

10+ years of experience in mechanical construction, fabrication, industrial equipment sales, or related field.
Experience working with mechanical contractors, fabrication shops, or rental/service channels.
Ability to train cross-functional teams and provide technical and commercial guidance to customers.
Strong communication, planning, and customer-engagement skills.
Ability to travel nationally (50–70%) to support demos, trainings, customer visits, and industry events.

Nice To Haves

Strong understanding of grooving equipment, service plans, and fabrication workflow preferred.

Responsibilities

Drive customer engagement, including outreach to existing machine owners to gather feedback, identify grooving size usage, address issues, and promote retrofit and service programs.
Lead market analysis efforts to identify mechanical contractors, fabrication shops, subcontracting relationships, and growth opportunities.
Collaborate with Project Pursuit, Mechanical Specialists, and Rep Partners to drive demand generation and promote NAP offerings through industry organizations (AFSA, NFSA, MCA, MCAA, UA) and trade events.
Support the expansion of the NAP equipment portfolio, including Shop Groovers, Lift & Turn systems, and bundled package offerings.
Enable rental channel growth including rental-to-own program design.
Strengthen field development via demo units, training programs, standardized sales presentations, and cross-functional “train-the-trainer” enablement.
Partner with marketing to execute campaigns including social media, email outreach, distributor promotions, and quoting banner enhancements.
Coordinate production planning needs for NAP equipment and support staffing assessments to ensure build, service, and troubleshooting capacity.
Support closing of sales by reinforcing service program offerings and ensuring National alignment with NAP value propositions.
Create customer experience around NAP factory tour.
Manage and develop direct report National Sales Manager of FPPI