National Sales Manager, North America

Cox & KingsAventura, FL
Onsite

About The Position

The National Sales Manager – Cox & Kings will lead the development and execution of the trade sales distribution strategy across North America, including the United States, Canada, Mexico, and Caribbean markets. This role is responsible for building and strengthening relationships with key trade partners, agencies, and consortia, ensuring maximum visibility, awareness, and revenue growth for the Cox & Kings brand as it enters and expands within the North American market. The role will have two direct reports responsible for business development in designated territories.

Requirements

  • Bachelor’s degree in a related field, such as business administration, marketing, or finance.
  • A minimum of 5 years of progressive sales leadership experience, preferably in the luxury travel, DMC, Tour Operator, or startup in the hospitality sector.
  • Demonstrated success leading multi‑region field sales teams and driving significant revenue growth.
  • Strong strategic planning background with ability to translate vision into actionable plans.
  • Exceptional people‑leadership skills with a track record of coaching, developing, and motivating high‑performance teams.
  • Experience building strong partnerships with travel advisors, consortia, and key accounts.
  • Proven ability to leverage data, metrics, and business intelligence to drive decision‑making.
  • Strong business acumen with budgeting and ROI analysis expertise.
  • Familiarity with CRM and reservations related systems and other commercial tools is a plus.

Responsibilities

  • Assess, develop, implement, and lead the trade sales distribution strategy of Cox & Kings in North America
  • Develop relationships with key agents to maximize sales for the brand
  • Identify market opportunities and growth segments
  • Coordinate, negotiate and implement key consortia agreements for broader distribution
  • Work in tandem with sister brands to maximize market reach
  • Develop marketing plans with key agencies to maximize sales for the brand
  • Recruit, identify, and lead a team of 2 Business Development Managers for specific territories and implement their respective KPIs
  • Liaise with Marketing teams to ensure all materials are supporting the sales distribution channel
  • Identify key trends and ensure brand market presence is current
  • Work closely with agency partners to identify growth opportunities.
  • Attend Industry events, conferences and forums
  • Negotiate commission levels with agencies in accordance with management guidance
  • Mentorship and coaching of team members
  • Collaborating with stakeholders such as inside sales, sister brand sales teams, marketing, finance & revenue management to maximize opportunities and profitability.
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