National Insights Manager, Large Format

Red Bull•Santa Monica, CA

15h

About The Position

The National Insights Manager’s main priority is to provide national leadership for insights that drive top-line strategy and selling tools for Large Format Sales, with a focus on long-term channel strategy. This role will lead insights development for monthly communications, retailer toplines, and business planning.

Requirements

5–7 years of experience in an analytical management role within the Consumer Packaged Goods (CPG) industry.
Highly skilled in Microsoft Excel and PowerPoint.
Experience with IRI, Numerator, and syndicated data.
Strong communication skills and highly organized.
Knowledge of the retail landscape, including both local and national accounts.
Ability to work across functions, including headquarters, field/business units, and retailers.
Ability to work comfortably cross-functionally with key partners, including IT; “techy by nature” and Trade Finance.
High-level understanding of reporting technology and capabilities.
Proven ability to interpret sales data, analyze results, and provide actionable recommendations.
Ability to convert analytics into insights.
Sales-oriented, with an understanding of the connection between data and sales execution.

Nice To Haves

Experience in business or management consulting is a plus.

Responsibilities

Lead and support the development of the Large Format volume plan and forecast.
Ensure best-in-class share and retailer planning processes across Large Format, specifically plan-to-actual gap analysis for volume and budget.
Develop and implement turnkey and scalable tools for measuring KPIs across Large Format.
Assess data, generate insights, and develop clear action plans to support growth.
Contribute to the development of long-term channel strategy through data analytics, collaboration across all HQ/BU departments, and external retailer networks where appropriate, from creation to implementation.
Identify business opportunities across all channels and provide qualitative and quantitative analytic recommendations that drive action.
Develop financial decision-support tools for budget optimization.
Lead the development, adoption, and maintenance of the Large Format Dashboard for standard national reports.
Leverage data, including Numerator, IRI, and brand data, and work cross-functionally to create and implement best-in-class tools to track and measure business plan initiatives across Large Format.
Own all content for monthly leadership calls, including current business performance, learnings, and future focus, in order to share and drive best practices with the SaMo and Business Unit Large Format teams.
Create Sales and Distribution Leadership Team briefings leveraging data and insights.
Lead the creation of retailer-facing executive business updates for National Accounts.
Prepare overviews for monthly DP calls focused on Large Format tentpoles and programming.
Provide leadership and support from development to implementation, including business case proposals, partnership with key stakeholders across departments, and effective management of project milestones, such as BP/RE, and resource needs as appropriate.
Lead ad hoc project management and analysis, including but not limited to Military Channel, Partnerships/Adjacencies, and Price Pack Architecture.
Communicate and manage all POS ordering with Distribution and Trade Marketing teams for all SaMo Large Format.