Multimedia Specialist - Social/Digital Content
About The Position
The Multimedia Specialist supports the School of Health Professions (SHP) by designing content for media platforms in a manner that is clear, engaging, and meaningful to news consumers. The position promotes a favorable and consistent image of the department and the university for internal and external audiences. Produce compelling social media content, photography, videography, and other multimedia assets. Develop audience-focused communications that enhance the school’s visibility, strengthen stakeholder engagement, and advance strategic enrollment, marketing, and communication objectives. Create, schedule, and manage engaging, audience-focused content across the school’s social media channels to support recruitment, marketing, and brand awareness. Monitor content performance and emerging trends to optimize engagement, expand audience reach, and strengthen the school’s digital presence. Provide, edit, and maintain high-quality promotional photos and videos that showcase the school’s academic programs, faculty, students, alums, and events. Collaborate closely with SHP leadership and subject matter experts to develop, review, and publish accurate, engaging, and audience-focused content. Maintain current knowledge of industry trends, emerging technologies, and best practices through ongoing professional development and continuous learning. Assist with TTUHSC School of Health Professions events.
Requirements
- Bachelor's degree in a related field plus one year related experience; OR a combination of related education and/or experience to equal five years.
Responsibilities
- Designs content for media platforms in a clear, engaging, and meaningful manner.
- Promotes a favorable and consistent image of the department and university.
- Produces compelling social media content, photography, videography, and other multimedia assets.
- Develops audience-focused communications to enhance visibility, strengthen stakeholder engagement, and advance strategic objectives.
- Creates, schedules, and manages engaging content across social media channels.
- Monitors content performance and emerging trends to optimize engagement and expand audience reach.
- Provides, edits, and maintains high-quality promotional photos and videos.
- Collaborates with leadership and subject matter experts to develop, review, and publish content.
- Maintains current knowledge of industry trends, emerging technologies, and best practices.
- Assists with TTUHSC School of Health Professions events.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
