Mobile Marketing Manager

Right Side Up • Austin, TX

2d

About The Position

Right Side Up is a collective of premium marketing talent—with all of the marketing chops and none of the agency fluff. We’re trusted by respected early-stage ventures, fast-growing tech companies, and established Fortune 500 teams to do one thing better: growth. Our 250+ clients include Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, and Calm. We have a client looking for a Google Mobile Specialist. This is a 40-hour per week contract role. The client’s growth marketing team is expanding and looking to add a Mobile Marketing Manager to support a senior lead. This individual will take ownership of execution-level work—building, launching, and reporting on paid media campaigns—freeing up leadership to focus on broader strategy. Ideal candidates can thrive in a hands-on, mobile-first acquisition environment while operating within a mature, complex organizational structure. This role will focus on Google’s mobile ecosystem (UAC, YouTube). Web search is not a priority; mobile app acquisition is the primary objective. This is a nuanced and technical role requiring real-world experience with UAC strategy and YouTube ad execution, ideally within high-performance, mobile-first companies.

Requirements

• 3–5 years of experience in growth marketing, with hands-on executional ownership
• Deep experience running UAC and/or YouTube ads within Google’s mobile ad ecosystem
• Familiarity with MMPs (e.g., Appsflyer, Adjust, Branch) and performance tracking infrastructure
• Mobile-first marketer who understands attribution, audience targeting, and optimization loops
• Comfortable reporting to senior leads and operating in high-accountability environments

Responsibilities

• Build, manage, and optimize UAC campaigns across Google’s mobile ecosystem
• Own creative testing workflows and report back on learnings
• Partner with senior stakeholders to support campaign builds and analysis
• Track performance, maintain documentation, and ensure proper tagging and attribution
• Contribute to forecasting, budgeting, and KPI management across key mobile channels

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees