Product Marketing Manager (Mobile Gaming)

Razer Inc.•Irvine, CA

13d

About The Position

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally. Job Responsibilities : Razer is looking for someone passionate about the future of mobile gaming and wearables, driving how integrated hardware and software will take the experience of gaming on mobile devices forward to new heights. We’re looking for someone with experience building categories, managing campaigns and powering go-to-market plans for product ecosystems, coupled with the passion and drive to make the future of gaming on mobile possible at Razer. The Product Marketing Manager will assume responsibility for global category strategy, product marketing, go-to-market planning and business management of Razer’s Mobile and Wearables category. Reporting to the head of the Mobile & Console Division, this person will be focused on mobile category strategy, advancing product and marketing leadership by developing and executing marketing plans and business initiatives to achieve growth, revenue, and profitability targets.

Requirements

5+ years of experience in product or category marketing within consumer electronics; gaming hardware strongly preferred (mobile gaming, wearables, or VR a plus).
Proven experience leading global product launches and end‑to‑end go‑to‑market execution.
Strong understanding of global sales channels including retail, carrier, direct‑to‑consumer, online, and distribution.
Experience developing comprehensive marketing strategies and translating them into executable plans.
Ability to write compelling marketing copy and provide clear creative direction across digital, web, video, print, and retail.
Strong cross‑functional leadership and stakeholder management skills in a fast‑paced, matrixed organization.
Can work independently, prioritize, and handle multiple tasks and projects concurrently.
Strong administrative, organizational, and communication skills including ability to successfully interact with executive management.
Experience in working in a Global company leading cross-functional international project teams with responsibility for the output of non-directly managed colleagues.
Must have Microsoft Office Experience: Word, Excel, Outlook, PowerPoint.

Responsibilities

Own global product marketing strategy and execution for Razer’s mobile gaming category, including launches and sustain plans.
Lead global go‑to‑market planning for new products, driving alignment and execution across global and regional teams.
Own consumer marketing campaigns for the mobile category, ensuring consistent messaging and strong brand and product awareness.
Manage category performance including forecasts, tracking, revenue accountability, and drive‑to‑goal actions.
Develop and deliver global marketing plans and performance reporting to drive revenue and unit growth across product lines.
Serve as the global product marketing lead and primary point of contact for internal stakeholders (sales, regional marketing, PR, community, BD, operations, finance, and support).
Partner closely with PR to support briefings, events, and press engagement; represent the category externally as needed.
Ensure timely delivery of marketing assets for global sales, retail, and digital channels.
Lead market, competitive, and consumer insight analysis to inform product positioning and influence future roadmaps.
Provide strategic input and final approval on creative direction and content, including packaging, advertising, web, and retail merchandising.
Build and manage relationships with external vendors and strategic partners to support product and business initiatives.
Represent Razer at trade shows, partner meetings, and public‑facing events as required.