Mgr Category Development

Simmons Foods•Gentry, AR

4h•Hybrid

About The Position

Deliver marketing and sales analytical support to help drive profitable volume and margin. Own the key external data deliverables to the Pet marketing and sales leadership and broader organization. This is a Salary Exempt position.

Requirements

4 years’ experience in a sales analytics or category management role.
Highly proficient in Microsoft Office.
Strong familiarity with syndicated data with preferred skills in Nielsen or IRI and data mining techniques and software.
Excellent presentation skills.
Bachelor’s Degree in Marketing or other relevant business discipline or 4 years related work experience.

Nice To Haves

Preference for Consumer Packaged Goods Experience and relevant Category Management experience as well
MBA or related advanced degree but not required.

Responsibilities

Lead the Company’s category analytics initiative utilizing external market data.
Oversee the execution of category analytics activities and prioritize sales team requests and ad hoc initiatives.
Be the go to leader of the data group coordinating between the analyst on the Walmart team and the analyst on the demand planning team that owns the internal data.
Drive the Customer marketing data initiatives and projects.
Drive the pet food learning culture within the organization in relation to overall market and internal insights for strategy development and tactical execution.
Provide strong analysis of data for both the Co-pack and the Private Label business but also helping to uncover future growth opportunities in white space areas.
Build, develop and own the sales reporting dashboards involving Nielsen data and Numerator panel data.
Monitor and report on competitive activity.
Work with Acosta the broker and our IT on building out the dashboards that will be updated weekly for the marketing team and updated monthly for the broader pet team.
Manage the 3rd party relationship with Numerator.
Lead the meetings with the Numerator team, own the agenda and manage the hours and workload for their consulting work.
Be the point personal for all panel data requests that come through whether it is Numerator or Nielsen panel data.
Own the market pricing and innovation pricing analytics and strategy.
Build out weekly pricing trackers to manage price changes in the market and notify the team based on exceptions.
Own the pricing analysis for all innovation that comes through sales and the R&D team.
Lead selling stories for the sales team around key customer meetings and top to tops.
Develop world class presentations and lead educational sessions for the sales organization.
Generate presentations that can be leveraged by the sales group to enhance customer relationships and drive strategic growth opportunities.
Participates as a member of the team.
Participates in the ongoing development, communication, and implementation of team concepts, programs, and policies.
Coordinates work to ensure best practices and collaboration with all team members.
Attends appropriate team meetings.
Fosters strong cohesiveness regarding all major issues e.g. direction, annual plan, budget, policy changes, etc.
Accepts responsibility to quickly identify any areas that lack cohesiveness, bringing them to the attention of the team leader and working with the team in a supportive manner to resolve issues and actively look for ways, and reinforce actions needed, to achieve collaboration within the larger organization.
Is familiar with Simmons’ established operating systems (e.g. quality, security, office environment, company policies, LEAN).
Understands the responsibility to maintain familiarity with the systems and this position’s role in support of these systems – including a consideration of the impact of individual actions on the systems and the responsibility to communicate concerns and improvement ideas.
Performs other duties as necessary in support of business objectives.