Membership Director

Metropolitan Club•San Francisco, CA

4d•$75,000 - $85,000

About The Position

About the Metropolitan Club Founded with a commitment to tradition and refined social connection, the Metropolitan Club stands as a beacon of elegance in the heart of San Francisco. As a premier private club, we provide our members with an unparalleled sanctuary for professional networking and social engagement. Our heritage is built upon a foundation of "membership by invitation," ensuring a community of distinguished individuals who value discretion and exceptional service. Joining our leadership team means becoming a steward of this legacy, fostering a culture where every member and guest is greeted with the highest standard of hospitality. Role Overview The Director of Membership Experience & Strategic Growth is a mid-career leadership position responsible for the development and implementation of programs designed to increase and retain membership through a blend of high-touch service and modern efficiency. Reporting directly to the General Manager, this individual acts as the "Chief Ambassador," overseeing membership marketing, strategic engagement, and digital-first account administration. The ideal candidate understands the nuances of a fine private club and is eager to modernize the member journey while maintaining the club's historic prestige.

Requirements

3+ years of progressive experience in luxury hospitality (e.g., Five-Star hotels, resorts), high-end concierge services, or private club management.
A proven "service-first" mindset with the discretion and executive presence required to engage with high-net-worth individuals.
Demonstrated ability to identify and improve manual workflows to enhance the overall member journey.
Exceptional verbal and written communication skills in English; acts as the primary storyteller for the Club’s heritage.
Ability to navigate complex social dynamics and facilitate meaningful connections between members.
Must be able to maintain a high-visibility presence during events, which may require standing for long periods and navigating a multi-level historic facility.
Proficient in utilizing CRM systems (e.g., Salesforce, HubSpot, or Jonas) to automate prospect pipelines and onboarding.
Highly comfortable with Microsoft 365 (Word, Excel) and open to exploring emerging AI tools (such as ChatGPT or Copilot) to assist with personalized drafting, meeting summaries, and streamlining repetitive tasks.
An interest in using technology as a "silent partner" to remove administrative friction, allowing more time for face-to-face member engagement.
A college degree is preferred, ideally with a background in business, sales, or marketing. Candidates should possess progressive experience in sales, marketing, fundraising, or the hospitality service industry.
Microsoft Office (Word, Excel, Access) and experience in utilizing CRM systems.
Must have strong expertise in optimizing social media using diverse platforms.

Nice To Haves

Experience in highly visible customer service positions or with community/non-profit organizations is a distinct advantage.
Previous experience with membership database administration is a plus.

Responsibilities

Strategic Development: Implements sales and marketing programs within "membership by invitation" guidelines, utilizing CRM tools to track the pipeline and measure effectiveness.
Digital Advocacy: Networks with members to establish rapport and obtain referrals, utilizing modern communication tools to coordinate exclusive receptions and nominee introductions.
Market Adaptation: Assesses market trends to ensure the Club’s offerings remain relevant, recommending adjustments to membership classifications as needed.
Application & Orientation: Guides prospective members and sponsors through a streamlined digital application process and leads orientations on Club facilities and sponsorship responsibilities.
Hospitality & Engagement: Maintains a high-visibility presence during dining hours and signature events—such as Fleet Week, Bay to Breakers, Diplomat Dinners, or themed galas—acting as a primary liaison to foster community.
Proactive Retention: Develops a strategic member retention program by tracking engagement data and identifying "at-risk" patterns before they lead to resignation.
Process Automation: Manages the Club’s membership database with meticulous accuracy, prioritizing the migration of manual workflows into digital-first, automated systems.
Committee Advisory: Liaises with the Membership Committee to report on trends and guide candidates through the formal vetting process.
Efficiency Oversight: Develops consistent application procedures while managing digital records, files, and general correspondence for all committees.
Financial Oversight: Develops and adheres to a departmental budget, participating in monthly management meetings and fulfilling duties assigned by the General Manager.
Performance Excellence: Drives success through key metrics including net membership growth, high retention rates, and member satisfaction scores.