Media Supervisor

SALT XC•Toronto, ON

53d•$85,000 - $95,000•Hybrid

About The Position

The Media Supervisor is a data driven, insights led media strategist and platform expert with hands on analytics reporting and management experience. The best candidate for this role would be a natural collaborator, with strong presentation, organizational and strategic thinking skills. They have a strong comprehension of the media landscape and a proactive nature combined with a high level of attention to detail. The Media Supervisor is on top of current and emerging trends in the world of digital media and ideally the CPG & Sports betting industries, as this role will be working primarily in this exciting space. The Media Supervisor will serve as a primary, daily point of client contact pertaining to media, including but not limited to Paid Social, Video, OOH, TV and Content. The role will require the right candidate to be highly proficient in media planning, implementation, reporting and analysis. This includes understanding online user journey optimizations, a very solid understanding of Google Analytics and online tracking and measurement. The successful candidate will need to develop strong trust-based relationships with both the client and agency team members.

Requirements

Minimum 3-4 years working at a media agency, in a senior media planner or digital strategy role
Bachelor's degree or Diploma in Marketing, Communication or Advertising required
Prior hands-on experience in Google Analytics, Search Console, paid social business manager accounts & Google Ad accounts (essential)
Demonstrated creative and innovative thinker, who doesn’t mind rolling up their sleeves and getting the job done
Strong presentation skills
Excellent communication skills (both written and verbal)
High attention to detail
Prior hands-on experience with Google Data Studio / dashboard visualisation tools (essential)
Hands on management - planning, implementing, optimising & reporting for Fortune 50 brands
Ability to apply common sense understanding to carry out detailed and sometimes involved instructions furnished in written, oral, or diagram form
Knowledge in all facets of the digital marketing space: CRM, SEO, SEM, programmatic, social, mobile, video

Nice To Haves

Traditional media experience creating omni channel amplification strategies (desired)
Experience with e-commerce platforms such as Shopify, Magento, Big Commerce are an asset
Working knowledge of basic HTML, CMS Platforms such as WordPress are an asset

Responsibilities

Working directly with the Media Director, supporting planning and leading implementation, optimization & reporting for all key clients
Supporting the preparation, writing and presentation of integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief
Maintain stewardship and accountability of the media plan, regularly evaluating and monitoring execution
Review & QA in platform setup across multiple platforms and campaign types
Ensure campaigns are properly setup against KPI's, targeted properly and using the correct budget
Oversee the work of junior team members, supporting in the management of workload and prioritization across multiple clients & campaigns
Liaise and foster knowledge-sharing with other disciplines internally, partner agencies and other departments to ensure that media and client knowledge is current
Ensure that all media plans adhere to the agency's values, philosophies, and processes
Lead the preparation and presentation of evaluations of media opportunities, media trends and issues of interest to clients
Develop reporting process for each client alongside the media director & ensure timely delivery reports based on the aligned on process
Awareness of client KPIs and objectives, ensuring that tracking is in place for check-ins as required
Accurately and effectively manage client’s day-to-day planning requirements, with a strong understanding of client’s business objectives and KPIs
Inform leadership of potential challenges and opportunities as it relates to client and/or people management
Influence decision making by encouraging appropriate strategies and benefits of offerings to clients
Participate in additional agency/team projects and new business presentations as required