Media Supervisor

Adelphi Group•Boston, MA
•$90,000•Hybrid

About The Position

Utilizes established specialized knowledge to execute tasks, lead smaller projects or oversee components of larger initiatives. Addresses non-routine problems and contributes to process improvements, applying experience and judgment to deliver effective outcomes. May oversee the daily activities of team members within a defined area. Develops promotion production plans, budgets and forecasts based on past results, updates same based on new data and monitors results to determine campaign effectiveness. Negotiates and purchases advertising placements on behalf of an organization in alignment with the advertising campaign plan. Ensures advertising and promotional campaigns are targeted to the appropriate audiences through the appropriate media outlets and tracks reach of campaigns to ensure optimized spend of advertising budget.

Requirements

  • Established specialized knowledge
  • Experience and judgment to deliver effective outcomes
  • Ability to negotiate and purchase advertising placements
  • Ability to ensure campaigns are targeted to appropriate audiences
  • Ability to track campaign reach for optimized spend

Responsibilities

  • Develops promotion production plans, budgets and forecasts based on past results.
  • Updates plans based on new data and monitors results to determine campaign effectiveness.
  • Negotiates and purchases advertising placements on behalf of an organization in alignment with the advertising campaign plan.
  • Ensures advertising and promotional campaigns are targeted to the appropriate audiences through the appropriate media outlets.
  • Tracks reach of campaigns to ensure optimized spend of advertising budget.
  • May oversee the daily activities of team members within a defined area.
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