Media Supervisor, SEO

Walz Tetrick Advertising • Mission, KS

1d • Hybrid

About The Position

Walz Tetrick Advertising is looking for a Media Supervisor, SEO to lead organic search strategy across a diverse portfolio of clients. This role requires strong technical expertise, strategic thinking, and hands-on skills to translate recommendations into results. The ideal candidate will be comfortable conducting technical audits, building content roadmaps, and explaining SEO concepts to clients. This position will also play a key role in shaping the agency's approach to AI-powered discovery, integrating new technologies into a robust SEO foundation.

Requirements

• 5+ years of hands-on SEO experience, preferably in an agency or environment supporting multiple clients.
• A track record of independently developing and executing SEO strategies, from initial assessment through implementation and measurement.
• Strong technical SEO expertise, including experience with structured data, website redesigns, and migrations.
• A solid command of on-page optimization, content strategy, keyword research, and local SEO.
• Experience with Google Search Console, GA4, and SEO tools such as Semrush, Ahrefs, Screaming Frog, or similar platforms.
• Strong measurement and reporting skills, with the ability to connect organic visibility, traffic, engagement, and conversions to business outcomes.
• Working knowledge of GEO, AEO, AIO, and the evolving relationship between traditional SEO and generative AI discovery.
• The ability to turn complex technical findings into clear recommendations and confidently explain them to non-SEO audiences.
• Strong client communication and presentation skills, with the judgment to lead conversations about priorities, opportunities, and results.
• The ability to manage multiple clients and deadlines independently, with close attention to detail and a consistent commitment to QA.
• Curiosity that drives continuous learning, testing, and asking better questions as search evolves.

Nice To Haves

• Experience with enterprise or multi-location brands, including local SEO at scale.
• Experience in healthcare, travel and hospitality, financial services, retail, or other competitive search categories.
• Experience collaborating directly with developers and website teams.
• Familiarity with Looker Studio or other reporting and visualization platforms.
• Experience evaluating how brands and content appear within AI-powered discovery platforms.
• Experience contributing to new-business pitches, SEO scopes, and strategic recommendations.
• Experience mentoring or managing junior team members.

Responsibilities

• Own the organic search strategy, developing and executing SEO roadmaps aligned with client business goals, audiences, and growth opportunities.
• Serve as the primary SEO expert, presenting strategies, results, and recommendations to clients and internal teams.
• Lead technical SEO audits and ongoing monitoring, including crawling, indexing, site architecture, internal linking, redirects, canonicalization, Core Web Vitals, and page speed.
• Create prioritized recommendations for web and development teams, validate implementation, and measure the impact of changes.
• Support website redesigns, migrations, and launches, and identify opportunities for structured data and schema markup.
• Utilize keyword, topic, search intent, and competitive research to uncover content gaps, develop briefs, and guide improvements to titles, metadata, headings, copy, and page structure.
• Develop local SEO strategies encompassing Google Business Profiles, listings, reviews, location pages, local content, and structured data.
• Monitor developments in AI-powered discovery platforms (e.g., Google AI Overviews, AI Mode, ChatGPT, Gemini) and translate meaningful changes into practical recommendations.
• Evaluate content structure, authority, entity signals, and other opportunities to help search engines and AI systems understand and cite client content.
• Establish KPIs and competitive benchmarks, using Google Search Console, GA4, and SEO platforms to report on performance and provide actionable insights.
• Partner with Paid Search, Media, Strategy, Creative, Analytics, Account Service, and Web teams to integrate organic search into broader marketing efforts.
• Manage priorities across multiple clients while strengthening SEO processes, documentation, QA standards, and best practices.
• Contribute to new-business pitches, scopes, estimates, case studies, and the agency's point of view on search.
• Recommend tools and resources, share learnings, and mentor junior team members.

Benefits

• 401(k) with an employer match
• Long-term disability insurance
• Dental insurance
• Excellent health insurance (agency pays 90% of employee premiums, with option to add spouse and family)
• Generous paid time off policy, including days to volunteer at a charity of your choice

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed